Overview Lead, develop and actively drive forward the
global OPPD marketing communications strategy. The job holder will
closely cooperate with the OPPD CEO, Division Presidents, Regional
Presidents, Area Vice Presidents and other functions to create the
appropriate content to engage our customer, principals and other
stakeholders. There will be partial involvement and interface with
key principals & customers to develop marketing content.
Establish a structured & long-term content pipeline for the
appropriate corporate channels (LinkedIn, website, third-party
platforms, etc.). Polymer industry knowledge is highly advantageous
to complement the deep knowledge of marketing communication tools
& channels. Key Responsibilities - Manage OPPD's global
marketing communications via established offline and online
channels - Create and implement a consistent marketing strategy to
promote our portfolio and capabilities in our global business
divisions: High-Performance Polymers, Engineering Polymers,
Standard Polymers, and Rubber Polymers/Additives - Coordinate
marcom requests globally - Develop and publish content aligned with
set marketing strategy through established offline (print) and
online channels (website, online platforms, LinkedIn and YouTube)
and further grow our reach within our target audiences - Ensure
OPPD presence at events and fairs and take care of booth designs
and key messages - Create video material that demonstrates OPPD's
business capabilities and share insights about our team around the
world - Keep all marketing documents (e.g., leaflets, brochures,
case studies, etc.) up to date - Measure success of our marketing
communication and improve content accordingly - Take full
responsibility of annual marketing budget to maximize return on
investment (ROI) - Manage several direct and dotted-line reports -
Ensure all marketing communications reflect the Omya corporate
guidelines and integrated communications messaging - Build and
manage relationships with external agencies and suppliers.
Qualifications - Bachelor's degree in marketing, Communication or
related areas. - Additional education is advantageous. - 5+ years
of experience in a similar role, ideally in a B2B environment. -
Experience in the Polymer industry is advantageous. - Prior
experience working in a matrix organization is a plus. - Strong
marketing background with a profound understanding of
digital/online marketing tools and how to adapt the marketing
communication to increase measurably the relevance for our target
audience. - High profile talent and expertise in content creation.
- A pragmatic, solution-oriented, and hands-on mindset with a drive
to deliver success while meeting timelines without compromising on
quality. - Entrepreneurial spirit, with excellent interpersonal
skills and a can-do mentality, combined with an autonomous,
creative and self-motivated mindset. - Ability to effectively
communicate in project teams of diverse cultural and professional
background in a dynamic and high-growth environment. - Excellent
command of both oral and written English is required. Good German
knowledge is advantageous. - Additional languages will be
beneficial.