Overview
Business Development Manager (BDM) role at Syneos Health. Syneos Health is a fully integrated biopharmaceutical solutions organization that translates clinical, medical affairs, and commercial insights into outcomes. The company emphasizes collaboration across services to shorten the distance from lab to life and supports 29,000 employees in 110 countries.
WORK HERE MATTERS EVERYWHERE.
Responsibilities
* Manages a diverse portfolio of early-stage, later-phase, and mid-market companies within the assigned regional customer segment, guiding opportunities from lead generation through qualification while triaging based on deal size.
* Leverages AI-driven platforms, digital tools, and automation to scale outreach, optimize targeting, and streamline lead qualification processes.
* Identifies and qualifies prospective clients and partners for clinical research services.
* Generates, assesses, and prioritizes sales leads in alignment with business development objectives and clinical research capabilities.
* Conducts account research to inform engagement strategies and drive customer-centric outreach.
* Contacts prospective customers to identify opportunities and prepares/implements the sales process and proposal development, collecting client perspectives to inform proposal documents and win themes.
* Cultivates and maintains relationships with prospective and existing clients to develop long-term partnerships, including attending conferences and road shows aligned with the region.
* Collaborates with Account Development Managers (ADMs) and regional Business Development Directors to support strategic pursuits.
* Maintains accurate records of sales activities, leads, and client interactions in Salesforce CRM; supports development of internal sales reporting, metrics, and forecasting.
* Stays current with industry trends, competitor offerings, and client developments to refine sales strategies; collaborates with marketing, business development, and sales operations teams.
* Performs other duties as assigned to support broader sales strategy and organizational growth.
Qualifications
Education Requirements
4 Year / Bachelor’s Degree. Bachelor’s degree required; degree in Business, Marketing, Life Sciences, or related field preferred.
Additional Qualifications
* Experience in a sales, marketing, commercial operations, or business development role, preferably within healthcare, pharmaceutical, or CRO industry; other industries considered based on transferable sales skills.
* Results-driven with strong action orientation and the ability to move quickly and decisively.
* High energy and entrepreneurial mindset with creative problem-solving skills.
* Strong data orientation with the ability to analyze information and adapt strategies accordingly.
* Proven ability to work effectively in a fast-paced, agile, and team-oriented environment.
* Experience using Salesforce or similar CRM tools for pipeline and activity management.
* Strong skills in Microsoft Office Suite (Word, Excel, PowerPoint).
* Excellent verbal and written communication, interpersonal, and presentation skills.
* Ability to travel up to 10-30% for team meetings, training, or industry events.
Critical Skills
* Sales Strategy & Prospecting
* Closing Deals & Negotiation
* Pipeline Development & Forecasting
* Client Discovery & Qualification
* Industry & Product Expertise (including market insights)
* Communication & Presentations
* Relationship Management (internal and external)
* Operational Efficiency & Strategic Thinking
For more information, visit Syneos Health: http://www.syneoshealth.com
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