Performance Marketing Manager (m/f/d)
Location: Winterthur, Switzerland
Gisada
– a fast-growing Swiss luxury fragrance brand – is on an international growth journey. To scale our digital performance and e-commerce success, we're looking for a Performance Marketing Manager with a strong focus on paid media, e-commerce funnels, and Amazon marketing.
Your Responsibilities:
* Plan, manage, and optimize paid campaigns across Meta, Google, TikTok, YouTube, and Amazon Ads
* Own and drive Amazon PPC strategy (Sponsored Products, Brands, Display), A+ Content, and keyword optimization
* Define and execute performance marketing strategies to increase ROAS, conversions, and visibility
* Monitor and report on key metrics: CPA, CTR, conversion rates, TACoS, and more
* A/B test creatives, audiences, copy, and bidding strategies across all platforms
* Collaborate with Creative, Social Media, and E-Commerce teams for cohesive brand communication
* Manage budgets across multiple channels and ensure smart, scalable media spend
Your Profile:
* 3+ years experience in performance marketing, ideally in e-commerce, beauty, or luxury sectors
* Strong hands-on experience with Amazon Advertising, Google Ads, Meta Business Suite, and analytics tools
* Deep understanding of performance funnels, audience targeting, and attribution models
* Strong analytical mindset, confident in interpreting data and optimizing accordingly
* Familiar with Amazon Seller or Vendor Central, keyword tools (e.g. Helium 10, Jungle Scout), and A/B testing
* Fluent in English (German is a plus)
* Strategic, results-driven, and proactive in scaling campaigns internationally
What We Offer:
* A global luxury brand with growing e-commerce and Amazon presence
* Full ownership of performance and Amazon ad strategies
* An inspiring, aesthetics-driven work environment
* Hybrid work options and flexible structures
* Competitive salary and long-term growth opportunities