Responsibilities
Project Context & Objectives :
We are currently in the process of globally implementing Salesforce. In this key role, you will define the User Requirements Specifications (URS) for the future Sales Cloud together with our departments, keep the “bigger picture” in mind, and coordinate closely with other initiatives across the company.
Strategic Responsibility :
* Together with relevant stakeholders, you will develop an overarching CRM strategy that seamlessly integrates into our digital transformation.
* In the long term, you will take responsibility for our global data strategy and analytics to enable data-driven decision-making and identify business opportunities.
Operational Implementation :
* Harmonize and optimize customer-oriented processes across all touchpoints
* Analyze customer data, derive valuable insights, and translate them into concrete actions
* Coordinate process design in close collaboration with IT, Sales, Marketing, Customer Service, and external partners
* Ensure complete and reliable customer data as well as continuous improvement of data quality
* Drive global project communication, change management, and employee training
* Develop customer segmentation initiatives and strategies for key accounts
Hardskills
* University degree in communications, business informatics, business administration, statistics or a related field
* At least 3 years of professional experience in CRM, ideally Salesforce (sales, service, marketing cloud)
* Sound understanding of B2B sales cycles, customer journey mapping and customer segmentation
* Experience with change management processes and the introduction of new ways of working
* Strong conceptual skills to analyse and visualise business processes
* Confident handling of data analyses and visualisations
* Expertise in project management, ideally with agile methods
Softskills
* Strong communication skills for collaboration with technical and non-technical stakeholders
* Problem-solving skills and analytical thinking
* Customer focus and a flair for user-centred solutions
* Independent, structured and proactive way of working
We offer you
* An open and collegial corporate culture
* Room for ideas
* Participation in sports and leisure activities
* Support through further training, especially at our SKAN Academy
* Intensive and job-orientated induction training
* Short decision-making processes and flat hierarchies
* Open communication policy
* 5 weeks holiday and the possibility of additional days off
Further information
Are you enthusiastic about this job? Then we look forward to receiving your complete application documents (CV, diplomas and references), which you can simply upload via our careers page.
We are not currently working with external service providers or recruitment agencies for this position.
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