Digital Content Coordinator (9 month temporary)
Join to apply for the Digital Content Coordinator (9 month temporary) role at Napapijri.
Napapijri was born in the shadow of Mont Blanc in 1987 as a maker of travel bags created using waxed cotton canvas, a premium fabric borrowed from the expertise of polar explorers. Channelling our pioneering spirit and a distinctly Italian sense of style, the iconic synergy of fashion and function that sits at the heart of our DNA was brought to life. Since then, Napapijri has grown into an outerwear brand whose iconic outdoor fashion is rooted in the very same synergy, expressed through our dedication to original designs, sustainability, and innovation.
Let’s Talk About The Role
You as Digital Content Coordinator will support the planning, coordination, and execution of digital content across our e-commerce platform, ensuring alignment with seasonal campaigns and brand guidelines. You will collaborate with cross‑functional teams and external agencies to deliver engaging and effective digital experiences.
How You Will Make a Difference
* Identify key seasonal projects and develop activation plans.
* Coordinate with internal teams and external partners to ensure timely execution. Brief copywriting and merchandising teams for asset and product selection.
* Plan and execute content hierarchy for ad hoc activities (e.g., landing pages, PLP banners, content cards, PDP enrichment) and upload some contents on Shopify.
* Liaise with external agencies for homepage and landing page execution.
* Provide homepage structure guidelines and first drafts for landing pages.
* Oversee development with front‑end teams and support testing for new projects and promotional activations.
* Analyze industry best practices and provide insights to improve digital strategies.
* Support reporting activities to track performance and identify opportunities.
Skills For Success
* The ability to work in team.
* Capability to organize workload with seasonal milestones and tight deadlines.
* Understanding of UX and digital analytics.
* Expertise in digital content.
* Keenness for e‑commerce environment and digital content.
About VF
VF is a global apparel company connecting people to the lifestyles they cherish through our family of iconic brands. At the heart of our journey lies our purpose: We power movements of sustainable and active lifestyles for the betterment of people and our planet. This is our purpose. It’s the reason we come to work every day. Our purpose unites us and leads us to pursue our goals, together. This is our calling. Learn more at vfc.com.
What’s In It For You
* A supportive feedback‑based culture where respect and integrity guide us in what we do.
* An inclusive international environment where people of diverse backgrounds, lifestyles and nationalities love working together.
* Be part of an iconic lifestyle brand in a multi‑brand, multi‑countries organization.
* On‑site gym offering health and well‑being initiatives.
* A discount card with 50% on all VF brands.
* Break‑out areas offering complimentary hot drinks.
Free to Be, Inclusion & Diversity
As an equal opportunity employer, we strive to foster a culture of belonging based on respect, connection, openness and authenticity. We are committed to building and maintaining a workplace that celebrates the diversity of our associates, allowing them to bring their authentic selves to work every day.
Seniority level: Associate. Employment type: Full‑time. Job function: Marketing. Industries: Marketing Services, Retail Apparel and Fashion, and Advertising Services.
If you like what you have read and want to join our team, we would like to hear from you!
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