External & Employer Branding Communication Manager Get AI-powered advice on this job and more exclusive features.
Our client is looking for a proactive Brand & Communications Manager to take ownership of strategic communications and brand activation.
You will report to senior leadership and coordinate closely with cross-functional teams—to strengthen brand positioning both internally and externally.
Languages required: German (fluent), plus B2 level in English and French at least.
Key Responsibilities :
Strategic Messaging & Positioning
Define and implement communication strategies tailored to the industrial B2B environment.
Craft compelling narratives for product launches, sustainability initiatives, and corporate milestones.
Media & PR Relations
Serve as the company spokesperson for press interactions, industry events, and trade shows.
Build relationships with key opinion leaders, trade journalists, and external stakeholders.
Content & Digital Marketing
Develop and oversee content across owned channels—website, newsletters, social media.
Plan and deploy paid and earned digital campaigns to enhance brand visibility.
Campaign Planning
Plan, execute, and measure integrated campaigns—across offline and online channels.
Coordinate creative assets and manage implementation timelines.
Agency & Budget Management
Select, brief, and supervise external agencies or vendors.
Manage the communications budget and ensure ROI tracking.
Work with Product, Sales, R&D, and Sustainability teams to ensure consistent messaging.
Align local and global campaigns to maximize reach and impact.
Your Profile :
Experience : Minimum 3 years in brand communications, preferably in industrial or B2B environments.
Education : Bachelor's or Master’s degree in Communications, Marketing, or a related field.
Languages : German (native/fluent), English and French (both at B2 or above).
Skills :
Strong project and budget management.
Digital know-how (social media, online PR, analytics).
Comfortable representing a brand externally and managing media interactions.
Strategic mindset with attention to detail.
If you are energized by brand-building in a technically-driven industry and meet the language requirements, we’d love to hear from you!
Please get in touch to explore this opportunity further.
Seniority level Seniority level Mid-Senior level
Employment type Employment type Full-time
Job function Job function Advertising
Industries Business Consulting and Services and Manufacturing
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