Global Marketing Manager Position
We are seeking a dedicated Global Marketing Manager to spearhead our marketing efforts worldwide.
Key Responsibilities:
* Marketing Strategy & Market Insights: Contribute to the development of a global portfolio strategy by providing valuable insights into customer needs, market trends, and service requirements.
* Conduct competitive analysis and market research to define winning strategies.
* Support the development of value propositions and strategic positioning for products and product lines.
* Product Portfolio Marketing & Campaigns: Develop and execute marketing campaigns based on clinical data to increase brand awareness, generate leads, and maximize revenue.
* Create content and provide input for marketing materials to ensure messages are aligned with the overall strategy, tailored to different regions and launch phases.
* Support the sales team by providing marketing tools and materials that foster customer engagement.
* Development Projects & Launch Excellence: Lead go-to-market strategies for product launches in close coordination with regional teams to define limited release and launch approaches.
* Oversee post-launch marketing activities in key regions.
* Define KPIs for new products to monitor success.
* Market Engagement & Stakeholder Management: Build and maintain strong relationships with different markets and key stakeholders.
* Understand and respect the varying needs of countries and regions regarding products, launches, and marketing.
* Collect and integrate market feedback to refine product strategies and marketing approaches.
Required Skills & Qualifications:
* University degree in marketing, business administration, or equivalent working experience.
* Minimum of 3 years of experience as a Marketing or Product Manager in an international med tech environment.
* Fluent in English; German at least B1 level.
* Analytical and structured working style.
* Intercultural competence and excellent communication skills.
* Project management skills.
* High customer and market orientation.
* Proficient in MS Office.
* Willingness to travel approximately 20%, with a home office possibility of up to 40%.
Additional Details:
* Seniority level: Mid-Senior level
* Employment type: Full-time
* Job function: Marketing and Sales
* Industry: Medical Equipment Manufacturing