Franchise Lead COPD (Inhaled + Biologic portfolio) Location: Baar & Field based Competitive Salary & Excellent Company Benefits Who are we looking for? Do you have expertise in, and passion for, marketing and sales excellence? Would you like to apply your expertise and passion to transform the lives of patients with eosinophilic disorders, in a company that follows the science and turns ideas into life changing medicines? Then this position might be the one for you! About AstraZeneca AstraZeneca is a global, science-led, patient-focused biopharmaceutical company that focuses on the discovery, development and commercialisation of prescription medicines for some of the world’s most serious diseases. But we’re more than one of the world’s leading pharmaceutical companies. AstraZeneca’s Respiratory & Immunology (R&I) portfolio of existing and in-pipeline products encompasses therapies for Asthma, COPD (chronic obstructive pulmonary disease) and auto-immune diseases. We are seeking to strengthen the team with an eager and dedicated professional with experience in marketing and sales management. What you’ll do Reporting directly to the Business Unit Director R&I, you will be responsible for all brand and sales related activities to COPD and lead the marketing and sales team You will lead the COPD Franchise across all current and future indications (inhaled + biologic) and be responsible for a near-term new product launch in collaboration with the cross-functional team You will develop the annual brand strategy and operational plan and execute it cross-functionally. You are constantly informed about market conditions and incorporate them into your planning. You will collaborate with regulatory affairs, market access, medical and sales to ensure adequate implementation of the planned activities. Including (but not restricted to) promotional and non-promotional materials, omnichannel campaigns and educational events You will maintain contacts with opinion leaders and repr...