Key Responsibilities
You will lead the European Dealer Direct Markets for BRP, a global leader in recreational vehicles and boats. As a P&L leader, you will develop and implement business strategies to drive growth, achieve wholesale, retail, and market share objectives.
Main Accountabilities:
• Develop and execute business plans for European Dealer Direct Markets, ensuring alignment with company priorities and values.
• Manage the P&L for the region, including wholesale, retail, PA&A, Network Development, and market share objectives.
• Lead and motivate a high-performing team, providing clear priorities and work direction to ensure successful outcomes.
• Oversee risk management in the region, adhering to internal policies and escalating issues as necessary.
• Ensure optimal network coverage, development of new dealers, and growth within existing markets, aligning with BRP's image requirements.
• Implement marketing, go-to-market, and dealer development initiatives to meet retail objectives.
• Foster strong relationships with partners, both internally and externally.
• Collaborate with international and regional management teams to align processes and create a culture of teamwork and collaboration.
Requirements:
• 15+ years of commercial experience in automotive, powersports, 2 wheels, or retail environment in a multi-country region in Europe.
• Proven expertise in managing a P&L with a strong retail focus and experience in managing and developing a network in a highly matrixed environment.
• Strong track record of delivering on expectations and developing strategic plans to achieve them.
• Fluency in English; French and/or another European language is a strong asset.
• Business acumen, strategic thinking, and ability to navigate complexity, thrive under pressure, and solve problems effectively.
• Entrepreneurial mindset, accountability for end results in a matrix environment, and ability to work with different time zones.
• Strong inspirational leadership skills, ability to nurture a positive work environment, and empower others to find their greatness.
About BRP:
BRP is a world leader in recreational vehicles and boats, driven by innovation and customer focus. Our products allow people to move freely on snow, water, asphalt, dirt, and even in the air. We operate manufacturing facilities worldwide, with a diverse workforce committed to making a difference.