Flexsis is part of the Interiman Group, one of the leading providers of personnel services in Switzerland. Thanks to our solid expertise and the competencies within the Interiman Group, we offer customized solutions in personnel consulting.
For our client
Roche Diagnostics
in
Rotkreuz
we are looking for a reliable
Global Marketing Manager
We are looking for an exceptional candidate who is passionate about delivering high-impact diagnostic solutions and transforming patient outcomes in collaboration with our pharma partners. You are someone with a solid scientific or marketing background, paired with strong business acumen. You thrive in dynamic environments, where collaboration is key, and you are always looking for innovative solutions to challenges. Your strong leadership, communication, and strategic thinking skills will help you inspire others to achieve results, while always focusing on value creation and customer satisfaction.
• Start date:
• latest Start Date:
• Planned duration: Project planned until
• Workplace: Rotkreuz
• Workload: 80-100%
• Home Office: Yes, up to 40%
• Travel: Yes, 10% global travelling possible
Tasks & Responsibilities:
Marketing Strategy & Execution:
* Lead the design and execution of global marketing campaigns and initiatives to create a compelling narrative around hs-CRP testing. Including:
* Creating a Market research presentation on needs, challenges, and opportunities.
* Developing an unbranded hs-CRP campaign for endorsement.
* Building a Messaging framework and Lexicon guide.
* Generating campaign content for endorsement.
* Leading the creation of educational materials, website content, and webinars.
* Developing a comprehensive congress engagement plan.
Commercialization & Lifecycle Management:
* Drive commercialization strategies and direct engagement with key regions and prioritized affiliates of our pharma partner.
* You will act as a catalyst for local collaborations, enabling a successful market entry and increasing utilization of the hs-CRP test within the context of Cardiovascular Risk.
* This includes marketing context supporting market development, product positioning within cardiovascular risk and the prognostic value of the biomarker to increase adoption of hs-CRP as a standard biomarker used to identify patients with systemic inflammation
Must Haves:
* Degree in a scientific or marketing related field, paired with strong business acumen (****)
* At least 5+ years of experience as Marketing Manager in healthcare, ideally in Diagnostics with Cardiometabolic experience
* Understanding of pharmaceutical collaborations, which would support an easier transition into the role
* Excellent Communication and Collaboration Skills to work effectively in a team across global teams and external partners
* Strong Leadership and Influencing Capabilities to drive alignment and execution of product strategies
* Passion for Customer and Patient-Centric Solutions and a drive for continuous improvement
* Thriving in dynamic environments, where collaboration is key, and always looking for innovative solutions to challenges
* Fluent in English
Interested? We look forward to receiving your application and exploring how your expertise can contribute to the team's success.