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Marketing coordinator

Genf
MCI Group
Marketing Koordinator
EUR 30’000 - EUR 80’000 pro Jahr
Inserat online seit: 15 April
Beschreibung

We are a global engagement marketing agency that creates human‑centric touchpoints that unleash the power of people to deliver innovation and growth. Firm believers in the power of building community since 1987, we are helping brands, associations and not‑for‑profit organisations solve their key people challenges through our core expertise: Live & virtual events, Strategic & digital communications and Consulting & community solutions. We are an independently owned agency, headquartered in Geneva, Switzerland, with a global presence of 60 offices in 31 countries.


Job Description


JOB OBJECTIVE

The Marketing Coordinator supports the execution of marketing initiatives across client and business unit programs, ensuring smooth delivery of day‑to‑day marketing activities. This role assists with campaign execution, event and conference marketing, content development, website updates, and basic reporting while collaborating closely with Marketing Managers, Creative, Content, and other internal teams. The Marketing Coordinator helps build and schedule marketing assets, maintain project workflows, and support audience engagement across email, social, social media, web, and digital channels. They play a key role in supporting demand generation and brand awareness campaigns by executing assigned tasks accurately, on time, and in alignment with established strategies and brand standards. Through strong coordination, organization, and attention to detail, the Marketing Coordinator ensures high‑quality marketing delivery across multiple clients and initiatives.


COMPENSATION

$24.04–26.44 hourly, based on relevant experience and skills.


MAIN RESPONSIBILITIES

Marketing Campaign Support

* Assist in the execution of integrated marketing campaigns across email, social, web, and paid channels.
* Build and schedule email campaigns, social posts, and basic digital assets according to project timelines.
* Conduct quality checks to ensure accuracy, brand compliance, and proper functionality across all assets.
* Help maintain campaign calendars and project trackers, ensuring timely completion of tasks.

Event and Conference Marketing

* Support marketing efforts for conferences, webinars, and events, including attendee outreach, social promotion, and email execution.
* Assist with registration campaigns, speaker promotions, exhibitor/sponsor marketing, and event‑related content.
* Help manage event page updates, promotional timelines, and cross‑team coordination.

Website & Content Management

* Assist with website updates, landing page edits, and content uploads in WordPress or client CMS platforms.
* Coordinate blog, article, and resource publishing with the Content team.
* Support SEO best practices through metadata updates, link checks, and content formatting.

Content Development

* Draft short‑form content such as social captions, email copy, event blurbs, and marketing snippets.
* Assist in proofreading and formatting content for accuracy and consistency.
* Contribute ideas for content calendars and campaign themes.

Reporting & Analytics

* Pull performance metrics from email platforms, social tools, websites, and marketing automation platforms.
* Help assemble campaign and event performance reports, flagging trends or insights for the Marketing Manager.
* Track KPIs such as open rates, CTRs, form submissions, website traffic, and social engagement.

Marketing Automation Support

* Build segments, upload contact lists, and support basic automation tasks within platforms like HubSpot, Mailchimp, Act‑On, or Pardot (if applicable).
* Assist with testing email journeys, workflows, and triggered campaigns.

Sales Enablement Support

* Help produce sales collateral, one‑sheets, decks, and promotional materials.
* Prepare follow‑up assets or post‑event outreach content as assigned.
* Maintain shared folders and resource libraries to ensure sales teams have up‑to‑date materials.

Project Coordination

* Maintain project documents, timelines, and task assignments for marketing deliverables.
* Coordinate across internal teams (Content, Creative, Digital, Strategic Marketing) to ensure smooth execution.
* Provide administrative and organizational support for client and internal meetings, including agendas and follow‑up notes.

Additional Responsibilities

* Support business unit marketing initiatives as assigned.
* Assist in research tasks such as competitive reviews, market scans, and persona updates.
* Perform other duties assigned to support MCI USA and client objectives.

All other duties as assigned.


JOB REQUIREMENTS

* Bachelor's degree in marketing, Communications, Business, or related field preferred.
* 1–3 years of marketing experience.
* Strong written and verbal communication skills.
* Strong organizational and time management skills.
* Detail‑oriented with a data‑driven mindset.
* Ability to manage multiple projects simultaneously.


PROFESSIONAL AND LEADERSHIP COMPETENCIES

* Project coordination
* Marketing execution
* Content creation
* Collaboration
* Attention to detail
* Continuous learning
* Social media


SPECIFIC TECHNICAL SKILLS

* Email marketing platforms (MailChimp or similar)
* Experience with Canva
* Basic Adobe Creative Suite
* CMS platforms (WordPress preferred)
* Experience with Social media management tools
* Knowledge of Marketing automation platforms
* Familiarity with Analytics tools like Google Analytics and Meta Business Manager
* Project management platforms


ADDITIONAL REQUIREMENTS

* Minimal travel (5%) may be required for client meetings and conferences, etc.
* Remote‑friendly mindset: disciplined about communication via Teams and other platforms, adept at building rapport virtually, and able to carve out a productive home office.


Benefits Summary

MCI USA is an established, family‑friendly company offering outstanding benefits and significant growth opportunities.

* PTO
* 13 paid company holidays, including closure Christmas Eve through New Year’s Day
* 401K
* Medical, dental, vision and supplementary insurances
* Employer‑paid group life insurance, short‑term and long‑term disability
* Employer‑paid family building benefit (fertility, adoption and surrogacy)
* Employer‑paid mental health benefit
* Pet discount program

We appreciate all who apply, though only those selected for an interview will be contacted. All applications remain confidential. MCI USA is proud to be an equal opportunity employer. If you need any accommodations during the application or interview process, please reach out to our chief people officer. We are dedicated to fostering an inclusive environment with equal opportunities for everyone, regardless of race, color, religion, gender, sexual orientation, marital status, age or physical/mental ability.

MCI is where you can bring your true self to work and be proud of what you do. Join us and make a difference!

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