**Job Title:** Digital Marketing Specialist
Are you a seasoned expert in digital marketing looking for a new challenge? Do you have what it takes to drive success in search engine optimization and pay-per-click advertising?
We are seeking an experienced SEO/SEM Specialist to join our team. As a key member of our digital marketing team, you will be responsible for setting up and executing comprehensive search engine optimization and pay-per-click advertising strategies that align with our business goals.
Key Responsibilities:
* Develop, execute, and optimize SEO/SEM strategies to improve website rankings and increase visibility in organic search results
* Manage and implement on-page, off-page, and technical SEO to enhance online presence
* Conduct detailed keyword research and analysis to identify opportunities and inform content strategies
* Monitor, analyze, and report on campaign performance, including metrics such as website traffic, rankings, click-through rates, conversions, and return on ad spend (ROAS)
* End-to-end campaign ownership and performance monitoring, including campaign set-up and optimization
* Use insights to build client rapport and upsell services
Requirements:
* Minimum 3 years of experience in SEO/SEM with hands-on setup and optimization across SA360, Google Ads, and Bing Ads platforms
* Proven track record of delivering results at scale for PPC activity
* In-depth understanding of setup and optimization processes for search engines
* Experience working in a client-facing environment is an advantage
About the Role:
This is a unique opportunity to work with a global company that values innovation and excellence. As an SEO/SEM Specialist, you will play a critical role in driving our digital marketing strategy forward.
We Value:
* Passion – We love and live what we do
* Determination – We always find a way to figure it out
* Unity – We back each other and challenge each other
* Agility – We anticipate the unexpected, embrace and adapt to change
* Courage – We dare to think unconventionally
Join Our Team:
We are committed to creating a diverse and inclusive work environment that values teamwork, creativity, and innovative thinking. If you're passionate about digital marketing and ready for a new challenge, we encourage you to apply for this exciting opportunity.