Digital Marketing Specialist Manpower Switzerland•Basel-Stadt
Manpower is a leading workforce solutions provider. On behalf of one of our international clients, we are looking for a Marketing Specialist. The role is part of a global marketing organization and works closely with international stakeholders across multiple regions.
Responsibilities
Define and manage global brand strategies for the Weed Control portfolio
Lead brand positioning and value propositions for New Product Introductions
Work closely with Marketing, R and D, Technical, Regulatory, and Regional teams
Ensure global brand guidelines and messaging are applied consistently across markets
Manage the global brand budget and monitor performance
Translate technical and scientific product information into clear brand messages
Track brand performance and recommend improvements
Requirements
University degree in Marketing, Communications, or a related field
Several years of experience in brand management or marketing in crop protection, agriculture technology, chemicals, or a comparable technical B2B environment
Experience with global or regional brand strategies and product launches
Ability to work in a matrix organization and manage multiple stakeholders
Strong organizational and communication skills
Structured, hands‑on working style and ability to work under time pressure
Fluent in English
If you are interested in this position, please apply via Manpower. We will be happy to provide further information in a personal conversation.
Eligibility notice
Applicants must be Swiss nationals, EU or EFTA citizens, or hold a valid Swiss work permit.
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