Description
As a Communication Lead you will be the voice of Mindrift, Toloka’s newly launched brand, across various social platforms, including Discord, Reddit, LinkedIn, and Facebook. Your role will involve addressing issues, fostering interactive communities, and developing strong relationships with our audience to enhance brand loyalty and customer satisfaction.
Company Intro
Toloka AI is a global tech company that offers end-to-end data labeling solutions based on the effective combination of public crowd, domain experts and ML. Toloka has one of the most advanced annotation platforms in the market together with huge experience gathered by the whole team. Our solutions are powered by the most diverse global crowd from 100+ countries speaking 40+ languages and extensive experience in the practical application of SOTA models.
We bring together talents from all over the world to form our team of professionals. Our team is globally distributed and works from several locations, including the USA, the Netherlands, Israel, Czech Republic, Serbia, and more. Working at Toloka unlocks the door to being able to work on global projects and our commitment to personal and professional growth.
Responsibilities
1. Improve the process of monitoring, moderating and responding to audience comments; manage community interactions and conversations effectively.
2. Train and manage several communication specialists.
3. Create compelling content in collaboration with the Social Media Manager that aligns with our brand’s voice and goals, including posts, discussions, and multimedia materials.
4. Analyze engagement data, identify trends in customer interactions, and propose action plans to boost brand presence and community satisfaction.
5. Collaborate with support, marketing, and product development teams to relay community feedback and ensure brand consistency.
6. Organize and participate in events to build community and boost brand awareness.
7. Stay updated with digital technology trends and utilize this knowledge to develop community engagement tactics.
Requirements
8. Similar experience
9. Verbal and written communication skills, with an ability to personalize interactions across diverse platforms (Facebook, Linkedin).
10. Must speak, read, and write in English and Russian fluently
11. Experience in using analytics tools to monitor social media outlets, interpret metrics, and make improvements accordingly.
12. Creative thinking with the ability to generate innovative ideas and translate them into actionable engagement tactics.
13. Ability to work independently and as part of a team, managing multiple priorities in a dynamic, fast-paced environment.
Benefits
It is a freelance role