PpSection: Headquarters /p pbSmartwool icebreaker /b are looking for an exceptional bSales Manager Lifestyle /b to join our Sales team based in Stabio, Switzerland. /p pDriven by the belief that nature has the answers, we provide natural performance alternatives to synthetic-based apparel, to create a healthier and more sustainable future for our species and the planet. We’re passionate about connecting people to natural alternatives. /p pWe continue to launch campaigns and activities to enable people to better understand how their clothes are made, what they are made of and how moving to natural alternatives can make a positive impact. The constant pursuit of better is what drives our progress. We’re not perfect, but we’re looking for solutions that make a positive difference. /p h3bLet’s Talk about the Role /b /h3 pThe Lifestyle Sales Manager is responsible for leading and accelerating the wholesale business across lifestyle channels within EMEA, with a strong focus on independent boutiques, premium department stores and digital partners. /p pThe role drives the expansion and elevation of lifestyle distribution with a focus on icebreaker, translating brand and regional strategies into clear commercial execution, while ensuring consistency, quality and profitability across all accounts. /p pActing as the main connection between the market and the brand, the Lifestyle Sales Manager identifies growth opportunities, builds strong partnerships and ensures that sales, marketing, product and operational plans are fully aligned and effectively executed. /p pThis role has direct accountability for business performance, distribution development and long‑term brand positioning within the lifestyle environment. /p h3bHow You Will Make a Difference /b /h3 pYou will achieve this by: /p h3bCommercial Strategy Business Growth /b /h3 ul liDefine and execute the lifestyle commercial strategy across EMEA in line with brand priorities /li liDrive distribution expansion in lifestyle channels (department stores, premium independents, digital platforms) /li liIdentify and prioritize new business opportunities, focusing on brand relevant and high-potential partners /li liEnsure a strong balance between growth, profitability and distribution quality /li /ul h3bSales Performance Execution /b /h3 ul liOwn seasonal and annual sales targets for the lifestyle channel and deliver against revenue and margin objectives /li liLead the full sales cycle: sell-in, in-season management and sell-through follow-up /li liBuild and manage accurate forecasts, budgets and financial plans in collaboration with Finance and Planning /li /ul h3bAccount Management Partnerships /b /h3 ul liBuild and maintain strong relationships with key lifestyle accounts at senior level /li liLead negotiations, contracts and commercial agreements in line with brand standards /li liDrive joint business plans with strategic partners to unlock growth and visibility /li liEnsure best-in-class execution at point of sale, both physical and digital /li /ul h3bGo-To-Market Cross-Functional Leadership /b /h3 ul liEnsure effective execution of Go-To-Market strategies across lifestyle channels /li liCollaborate closely with Marketing and Merchandising to elevate brand positioning /li liSupport assortments and activations tailored to lifestyle consumers /li /ul h3bMarket Insight Brand Voice /b /h3 ul liAct as the voice of the market, providing insights on consumers, trends and competitors /li liTrack lifestyle market dynamics and emerging players to continuously refine strategy /li /ul h3bSkills for Success /b /h3 ul liYou should be a commercially driven and brand-sensitive sales leader, able to grow the business while elevating distribution and building strong, long-term partnerships within the lifestyle ecosystem. ul liThe ability to develop and execute a clear commercial strategy, turning market opportunities into concrete business results /li liAn understanding of the lifestyle marketplace, including premium fashion/lifestyle distribution, consumer trends and brand positioning dynamics /li liA strong mindset to balance growth with distribution quality, ensuring alignment with brand standards and long-term positioning /li liA keen interest in fashion, lifestyle and consumer culture, with curiosity for trends, competitors and emerging players /li /ul /li liA University Bachelor or Master’s degree in Business or a related field is a plus, but we are most interested in your professional experience and proven track record in wholesale sales. /li li+5 years of Experience in fashion/lifestyle for luxury/premium brands /li liProven track record in managing key accounts and driving business growth /li liStrong exposure to EMEA markets and cross-cultural environments /li /ul h3bBenefits /b /h3 ul liA supportive feedback-based culture where respect and integrity guide us in what we do /li liAn inclusive international environment where people of diverse backgrounds, lifestyles and nationalities love working together /li liBe part of an iconic lifestyle brand in a multi brand, multi countries organization /li liOn site gym offering health and well-being initiatives /li liA discount card with 50% on all VF brands /li liBreak out areas offering complimentary hot drinks /li /ul h3bFree to Be, Inclusion Diversity /b /h3 pAs an equal opportunity employer, we strive to foster a culture of belonging based on respect, connection, openness and authenticity. We are committed to building and maintaining a workplace that celebrates the diversity of our associates, allowing them to bring their authentic selves to work every day. /p /p #J-18808-Ljbffr