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Marketing & pr manager (m/w/d)

Weggis
Festanstellung
Topas Personal GmbH
Public Relations Manager
Inserat online seit: 19 Dezember
Beschreibung

For almost 50 years, Chenot has been a pioneer in the field of Health Wellness, enabling clients to lead healthier, more vital lives. Our approach is based on the application of the famous Chenot Method®, which, in synergy with the Chenot diet, stimulates body and mind to detoxify and activate self-healing powers. At Chenot, we combine Western and traditional Chinese medicine to reset the body at a cellular level.

Now available in some of the world’s leading resorts and hotels around the world, the Chenot Method® is practiced in its purest form at Chenot Palace Weggis, our flagship Health Wellness Retreat in Switzerland. Located at the foot of the Swiss Alps and directly on Lake Lucerne, the Chenot Palace in Weggis has 97 rooms and suites, a restaurant and a tea lounge. The medical spa covers an area of 5,000m² and is equipped with state-of-the-art technology to support the Chenot Detox programmes.

We look forward to welcoming you as a new member of our dynamic and international team, as the business prepares for major growth in the next two years. The position as Marketing and PR Manager (m/f/d) is available beginning of 2026 or upon arrangement.

Date of publication : 10.12.2025

Career stage : Senior Professional Level/Mid-Level Management

Sector/Industry : Hotels / Restaurants

Position : Technical responsibility

Start of work : Immediately or by arrangement

* Responsible for the development and implementation of a communication strategy for our flagship property, Chenot Palace Weggis, in key feeder and evolving markets, working in partnership with colleagues in Sales, Revenue Management and Digital Marketing.
* Ownership of the PR strategy for Chenot Palace Weggis, working alongside the Chenot Director of Marketing and PR to ensure alignment with the overarching Chenot Group PR objectives
* Continuous alignment and project initialization with our lead PR agencies (bi-weekly catch-up calls and periodic in-person meetings)
* Planning, organization, and on-site management of journalist (and influencer) visits
* Securement and planning of interview opportunities with our spokesperson Dr George Gaitanos
* Assisting with the planning and organization of PR and Client engagement events and partnerships in our key feeder and evolving markets (could include travelling abroad)
* Maintenance of journalist- and influencer database and contact retention (relationship-building)
* Development and production of marketing materials in line with our C/I
* Lead of all internal (and guest) communication in line with the company's C/I
* Managing the creation of hotel presentations & internal collateral
* Independent follow-up of our budget and forecast (invoice control) in alignment with the relevant property and corporate personnel
* Creation of monthly PR- and Marketing reports with performance updates against set KPIs
* A passion for health and wellness and an understanding of emerging trends in the sector
* Bachelor’s degree in Marketing, Communications, PR, or a related hospitality field
* Minimum of 7+ years in luxury hospitality or wellness industry marketing/PR, with proven leadership experience
* Fluent English (spoken and written) is essential
* Strong network of media contacts and partnerships in the wellness and luxury industries.
* Experience communicating to a global HNW audience:Exceptional written and verbal communication skills
* Expertise in digital marketing, social media platforms, and analytics tools
* Proactive, high-motivated and reliable team working with attention to detail
* Creative thinker with a results-driven mindset and excellent project management skills
* A strong understanding of luxury customer expectations and the ability to tailor messaging accordingly
* Passionate about creating memorable guest experiences through impactful marketing strategies

We offer you a new challenge in an internationally active company with continuous growth. The focus is on health, well-being and a luxurious ambience for our guests. You can play a decisive role in shaping the company's success and make an active contribution to building a global brand. You will benefit from personal and professional development as well as various benefits such as discounts on tourist leisure activities and other benefits.

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Marketing & pr manager (m/w/d)
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