Key Responsibilities
* Partner with therapeutic areas and marketing teams to provide strategic guidance on digital transformation, emphasizing personalized customer engagement to accelerate product adoption
* Drive effective localization of global digital platforms and technical tools for regional markets
* Manage cross-brand digital initiatives, including channels, content, email marketing, search engine marketing, and social media
* Lead the digital function by identifying new trends, customer needs, and competitive strategies, while promoting best practices across the organization
* Foster a "ONE Team" culture across functions, encouraging collaboration and supporting therapeutic areas to meet their goals
* Coordinate and oversee the digital team to ensure timely delivery of priorities
* Inspire team members through role modeling and nurturing a culture of continuous improvement and innovation
* Demonstrate self-awareness and promote a growth mindset aligned with evolving business, customer, and organizational needs