GENERAL ROLE
The Visual Merchandising Manager of Geneva flagship store will guarantee the image of the Maison in the store and ensure that the VM is appealing and inspires emotion, and he/she will be a support to the development of sales. Reporting to the Store Manager, he/she will work closely with the Visual Merchandising Manager for Switzerland and Poland. The 865m² flagship store is currently undergoing renovations and will open at the end of 2026. In the meantime, the position will begin in the temporary 265m² flagship store.
MAIN RESPONSABILITIES
The Visual Merchandising Manager has a strategic and creative vision of the VM for the Geneva flagship store.
1. Coordinate the calendar of VM activities, implementation of VM animations, product rotations and launches.
2. Supervises and carries out the implementation of collections in the store.
Guarantee the image of the Maison
3. Ensure the VM in store is always appealing and inspiring.
4. Ensure that the VM guidelines of our Maison are correctly implemented in our stores and that consistent appearance is guaranteed.
5. Share best practices with local and international VM community.
6. Make sure that new collections and new products are launched on time and that products are well promoted.
7. Collaborate with communication team and Retail merchandising on selecting products for the windows.
Contribute to the commercial success
8. Collaborate closely with store Management to propose a Visual Merchandising in line with business and product strategy and to maximize the sales.
9. Work in close collaboration with local VM Manager and Retail Merchandising team to rotate stock, increase sell-through and define priorities.
10. Participate in the buying campaigns to provide input on the assortment needs for a qualitative and commercially driven VM.
11. Proactively suggest improvements for zoning in existing store.
The Visual Merchandising Manager has the role to manage, train and develop a team.
Lead and inspire the store team to achieve an optimal level of presentation at all times.
12. Implement a local strategy aligned with the store's challenges and organization.
13. Develop and maintain an extensive knowledge of products, VM guidelines and tools.
14. Contribute to the engagement of the Switzerland VM community.
15. Provide occasional support to other stores during events, seasonal reopenings…
16. Organize VM planning for daily store engagement and animation.
17. Find optimal solutions to improve the organization of VM and tasks such as prices display, day-to-day maintenance…
18. Be responsible for maintaining and restocking the PLV inventory.
Have an influential role to reinforce a Visual Merchandising “mindset”
19. Be responsible for fostering a VM Culture in the store.
20. Share a reporting of VM in his store and share best practices with the local VM Manager.
PROFILE
21. Bachelor’s or master’s degree preferably with art/design/fashion/visual merchandising and management focus.
22. Strong aesthetic sensibility and creative sense with an eye for details.
23. Understanding of business issues and commercial mindset.
24. Professional background: strong previous experience (at least 8 years) in a full time, multi-store VM role with complex assortments.
25. Excellent leadership attitude and ability to collaborate and influence others.
26. Coherent decision-making abilities based on analytical thinking and commercial creativity.
27. Management skills, ability to lead and motivate people and drive performance.
28. Analytical skills and a particular appetite for defining strategies.
29. Ability to translate corporate guidelines into local market needs.
30. Problem solver mindset & hands-on attitude.
31. Strong service mindset & easy to approach.
32. Good IT skills.
33. Fluent in English is mandatory, French is an great asset
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