Overview
Dickies is a global workwear brand with more than 100 years of heritage, rooted in durability, function, and authenticity. From our European design hub in Switzerland, the Dickies Lifestyle team reinterprets workwear through a modern cultural lens — influenced by fashion trends, music, art, subcultures, and creative communities worldwide.
THE ROLE
As Graphic Designer for Lifestyle, you will help drive the graphic vision of the Dickies Lifestyle collection across men’s and women’s, with a strong focus on knits (T-shirts and fleece). You will own graphics from concept to final product, working closely with apparel designers, development, and external partners. The Graphic designer will bring creative Graphic ideas to support the seasonal concept and merchandising needs, research into new techniques, design the graphics, built detailed tech-packs and review and comment on prototypes and strike-offs. Next to this, the graphic designer will support on SMU and Quick to Market Graphic needs, checks &n Stripes and All Over designs.
Responsibilities
* Drive the graphic design direction for the Lifestyle collection
* Research trends, subcultures, music, art, and Dickies archives
* Design graphics, placements, all-over prints, checks, and stripes
* Develop artwork through tech packs to salesman samples
* Design in-line with the creative vision, merchandising brief and price target
* Review and comment on strike-offs, lab dips, prints, and prototypes
* Coordinate freelancers and external graphic partners
* Manage design deliverables in line with seasonal calendars
* Collaborate cross-functionally with Design, Product Development, Merchandising, and Marketing
Profile
* Fashion, Art or design education (or equivalent)
* 3+ years’ experience in apparel graphic design
* Strong understanding of Dickies brand identity and cultural storytelling
* Passion for graphics that connect heritage workwear with relevant fashion trends, lifestyle and new generation subcultures
* Experience in designing for knits and lifestyle collections
* Excellent Illustrator and Photoshop skills
* AI design skills
* Organized, proactive, and collaborative
* Comfortable working in a lean, fast-paced team
#J-18808-Ljbffr