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Head of digital marketing

Zürich
Lindemann Law - Lindemann Rechtsanwälte
EUR 125’000 - EUR 150’000 pro Jahr
Inserat online seit: Veröffentlicht vor 5 Std.
Beschreibung

Direct message the job poster from Lindemann Law - Lindemann Rechtsanwälte

We are a world-leading law firm to support influential entrepreneurs, families and enterprises in all areas of their professional and private lives in Switzerland and globally with full spectrum of litigation and arbitration, business law, tax advisory, notarial services, relocation, residence permits, real estate, mergers & acquisitions, holding structures, trusts, foundations, mutual funds and strategic advisory services. We serve clients with regulatory licensing, stock exchange listings, bond issuances, structured products, and blockchain-based token offerings. Additionally, we advise on government relations and lobbying, as well as with negotiating with high level transactions. Our firm counts among its clients many of most successful Swiss and global entrepreneurs in industry and finance as well as countless Forbes billionaires. We combine legal excellence with entrepreneurial vision—delivering clarity, strategy, and impact. We move decisively, think globally, and act with precision to protect and empower what our clients build.

Key Responsibilities:

As Head of Digital Marketing, you will own and elevate our entire brand experience across digital platforms. You will combine data-driven strategy, high-conversion performance marketing, and premium content storytelling to position LINDEMANNLAW as a global thought leader and category-defining legal brand.

This is not just a marketing role — it’s a creative and strategic leadership position at the core of the firm’s identity and international expansion.

* Strategic Growth & Digital Performance Marketing
* Develop and Execute Digital Marketing Strategies: Align digital initiatives with LINDEMANNLAW’s business goals to increase visibility, enhance engagement, and position the brand as a trusted international legal authority. Architect and lead multi-channel marketing strategies aligned with business priorities and revenue goals.
* Campaign Management: Plan, execute, and optimize marketing campaigns to drive brand awareness, high-quality leads, and measurable results. Own the marketing funnel: from traffic generation to lead nurturing and conversion.
* Performance Reporting: Track and analyze key metrics (KPI, ROI, CAC, engagement rates) to inform data-driven decisions and refine strategies.
* Content & Brand Excellence
* Content Creation & Optimization: Develop a distinctive visual and verbal brand voice for premium audiences (UHNWI, C-suite, investors)
* Writing & Proofreading: Lead ideation and execution of content that informs, inspires, and converts: newsletters, legal insights, whitepapers, videos, and social content.
* Ensure elegance, consistency, and tone alignment across every touchpoint
* Brand Management: Maintain a consistent and elegant visual and verbal identity across all digital platforms, ensuring brand recognition and trust.
* Social Media & Community Engagement
* Social Media Management: Grow and manage LINDEMANNLAW’s presence on LinkedIn, X, YouTube and others by crafting relevant, stylish, and professional content, engaging with the audience, and adjusting strategy based on insights.
* Event Promotion: Coordinate and promote webinars, workshops, and international events that enhance the firm’s reputation and global reach.
* Microsoft IT support, e.g. Outlook functions, preparing presentations in PPT, generating documents in Word.
* Market Research: Continuously monitor trends, competitors, and emerging opportunities to keep LINDEMANNLAW ahead of the curve.
* PR & Media Collaboration: Engage with media outlets, coordinate interviews, and pitch content to legal and business publications.
* Creative Leadership: Think fast and act creatively, demonstrating good taste, sensitivity to tone, and aesthetic awareness in all campaigns.
* Cross-functional Collaboration: Work closely with lawyers, designers, and external partners to ensure synergy in all marketing activities.
* Transparency & Proactivity: Communicate openly, take initiative, and show genuine enthusiasm and commitment in everything you do.

Location: Zürich, Switzerland (100% at the office)

Qualifications & Experience

* Bachelor’s degree in Marketing, Business, Communications, or related field.
* Proven experience in digital marketing (preferably within legal, finance, or professional services sectors).
* Deep knowledge of digital channels and AI tools (Google Analytics, SEO, SEM, LinkedIn Ads, Hootsuite, Adobe Creative Suite, SORA, Chat GPT, Copilot, Lexology etc.).
* Excellent written and verbal communication skills in English and German (French, or Russian a plus).
* Aesthetic sensibility, attention to detail, and a results-oriented mindset.
* Ability to work both independently and as part of a high-performing, multicultural team.

Skills

Hard Skills

* A hybrid mind: creative storyteller + growth strategist + data analyst
* SEO, SEM & keyword optimization;
* Content management systems (CMS), including WordPress;
* Adobe Creative Suite (Photoshop, InDesign, Illustrator);
* A/B testing & conversion optimization;
* Marketing automation platforms;
* Data visualization and dashboard reporting;
* Strong aesthetic instinct and UX sensitivity.

Soft Skills

* Strategic thinking and business acumen;
* Strong sense of aesthetics and visual storytelling;
* Excellent written and verbal communication (multilingual a plus);
* Fast, flexible, and proactive problem-solver;
* High emotional intelligence and empathy for audience;
* Ability to manage multiple projects simultaneously;
* Cross-cultural communication and collaboration;
* Leadership and creative direction;
* Attention to detail and consistency;
* Drive for excellence and continuous improvement;
* Autonomy to build a world-class brand from inside a visionary law firm;
* Opportunities for ongoing professional development and industry-specific training;
* Opportunity to lead impactful global campaigns and innovate at the edge of law, strategy, and society;
* A culturally diverse, international team environment that supports creativity and growth.
* Involvement in impactful international legal projects and public-facing campaigns.
* Build a Team of proffesionals.

Ready to take the next step in your career?

Please send your application documents (CV, cover letter, references) to:

Assel Stoller, HR Manager, assel.stoller@lindemannlaw.ch

We treat all inquiries with full discretion and confidentiality.

We look forward to hearing from you!


Seniority level

* Seniority level

Director


Employment type

* Employment type

Full-time


Job function

* Job function

Marketing, Business Development, and Strategy/Planning
* Industries

Financial Services and Legal Services

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