For our client, an established Swiss generics company with a growing Consumer Healthcare portfolio of 300+ products and 20 active registrations, we are seeking a Brand Manager. Located 30 minutes from Basel, this role offers the chance to shape leading brands, drive strategic growth in the Cold & Flu category, and play a key role in future product launches. A great opportunity to make an impact and grow your career in a dynamic, expanding organization.
Your Role & Responsibilities
* Drive the strategic and operational management of leading consumer healthcare brands, focusing on the Cold & Flu category
* Plan and execute impactful product launches and continuously grow the existing brand portfolio
* Develop and implement integrated marketing plans
* Create and execute multi-channel marketing strategies to increase brand awareness and digital engagement
* Lead market and competitive analysis as well as regular market research among healthcare professionals and consumers
Your Profile
* University or applied sciences degree with a focus on marketing, or equivalent qualification
* Proven experience in product or brand management within the consumer healthcare sector, including product launches
* Native-level German, with strong English and French skills (spoken and written)
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