The values of commitment, - Digital Acquisition and Performance LeadAre you driven by the values of commitment, community, autonomy, and pleasure? Come give them meaning by joining Naef Immobilier! Driven by a fundamentally sustainable approach, our 500 employees across 10 agencies commit every day to building a responsible future by deploying their expertise and dynamism across all real estate sectors: from managing real estate promotions to property management, brokerage, residential real estate, commercial property, and investment. Our subsidiaries complement this offer through their real estate expertise services and project monitoring. Join a welcoming, human, and supportive team today!For our Geneva agency, we are looking for a:GE - Digital Acquisition & Performance LeadYour missions in the group's digital department, under the leadership of the Head of Digital & Marketing, the Digital Acquisition & Performance Lead is responsible for defining and managing the digital acquisition and performance strategy. Our role is to optimize the entire digital funnel, from lead generation to conversion through marketing actions, in a ROI and business performance-oriented manner, in connection with dedicated resources for this purpose. You will work closely with digital & marketing teams to structure the roadmap. Main missions:1. Digital acquisition and performanceDefine the annual digital acquisition roadmapStructure the overall funnel: -> nurturing -> leverage actions according to ROI and business challenges2. Management of acquisition leversCo-define and oversee the SEAPilot the cost per lead and work with the Community Manager for paid socialPilot the performance of the campaigns, addressing issues related to AI and Search Engine Marketing, nurturing leads in collaboration with the Marketing & CRM SpecialistCo-define scoring logics in connection with the Marketing & CRM team for the Marketing Cloud3. Conversion & performance of nurturing leadsContribute to redesign projects of institutional websitesOversee tracking (GA4, pixels)Analyze cross-channel performance4. Performance managementMonitor KPIs for acquisition and lead quality with the budgeting team according to performanceSecondary missions:Analyze reporting related to marketing campaigns and sales actionsCollaborate on related digital projects with the digital teamMonitor sales performance at the group levelWe offer: The opportunity to join a major player in the Swiss real estate sector at the forefront of a modern and pleasant working environment, Personalized support and continuous training to develop your expertise, An accessible, caring management that listens, Attractive professional and social benefits, A possible 4.5-day workweek with Friday afternoon off, The possibility of telecommutingFlexible hours to maintain your work-life balanceInternal events and a company culture that promotes teamwork and convivialityFull-time position: 100%Location: Position based in GenevaOur offices are accessible within 15 minutes from Cornavin train station (direct tram, 6 stops).Start date: To be agreedAre you interested in joining us? Apply online now, and we look forward to receiving your application! jid485c85faen jit0311aen jpiy26aen