Global Marketing & Brand Expert – Face Care (f/m/d) 80-100%
Global Marketing & Brand Expert – Face Care (f/m/d) 80-100% role at Weleda AG.
Weleda is the world’s leading manufacturer of certified natural cosmetics and anthroposophic medicines. Over 2,500 employees work internationally on developing, producing and marketing products that holistically support health and well‑being. We have focused on sustainability, social engagement and responsible business practices since 1921.
We are looking for a Global Marketing & Brand Expert – Face Care (f/m/d) with immediate effect or by agreement.
Responsibilities
* Innovation, Campaigns & Design: Lead innovation projects and oversee multi‑functional product development teams. Brief and lead the development of global campaign toolkits and packaging designs in line with key market needs and category drivers.
* Strategic Development and P&L Responsibility: Develop strategies for specific categories and define an innovation pipeline, ensuring alignment with business objectives.
* Global Brand & Category Plans: Own and manage global brand and category plans, collaborating closely with country marketing teams to ensure effective market execution.
* Market & Trend Monitoring: Monitor in‑market performance, analyze category trends, and competition to identify new opportunities and adjust strategies accordingly.
* Budget Management: Manage and allocate budgets for your categories, ensuring optimal resource utilization.
Your profile
* Degree in Marketing, Business Administration, or related field; a Master’s degree is preferred.
* At least 5 years of experience in brand management within the cosmetics and skincare industry, ideally with hands‑on involvement in product development and collaboration with contract manufacturers.
* Proven experience in leading innovation projects and managing product lifecycles.
* Strong leadership abilities with effective communication skills and experience in managing cross‑functional teams.
* Proven track record in developing 360° campaigns that drive sustainable growth, with expertise in digital and social media strategies.
* Excellent analytical skills with the ability to synthesize complex information, coupled with financial acumen and an entrepreneurial mindset.
* Open‑minded, solution‑oriented and curious, with a motivation for continuous learning and growth. Self‑driven and enthusiastic, capable of managing multiple projects independently.
* Fluent in German and English (both spoken and written).
What we offer
* Approachable leadership principles.
* Sustainability & value orientation.
* Flexible working hours.
* Remote working.
* Transparent & open communication.
* International collaboration.
* Working in a purpose‑driven company.
* Mobility allowance.
* Combining work & family life.
* Innovative & exciting projects.
Seniority level
Mid‑Senior level
Employment type
Contract
Job function
Marketing and Sales
Industries: Personal Care Product Manufacturing
Bei uns sind alle Menschen, gleich welchen Geschlechts (m/w/d), herzlich willkommen. Die geschlechtsbezogene Schreibform dient allein der besseren Lesbarkeit und steht für die geschlechtsneutrale Bezeichnung.
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