The companyAs «Master of Materials», Rado has achieved a pioneering role in the watch industry. Material competence, innovative design and modern watchmaking art characterize our brand and ensure that we are always one step ahead of the competition. These characteristics give the Rado watches their incomparable appeal and character - Feel the Rado difference!Job descriptionReporting to the Head of Performance & Paid Marketing and working closely with the Communication and E-commerce teams, Sales department, and local Brand and Marketing Managers, you are responsible for defining, executing, and optimizing the Digital Paid Media strategy at both global and local levels. Budget & Media PlanningManage and continuously update the Media Plan for both global and local Digital Paid activities, ensuring efficient budget allocation and alignment with strategic priorities.Global CampaignsSupport the Global Paid Media Leader in the planning, execution, and optimization of global Digital campaigns across Paid Social, Display, Search, and Programmatic channels.Organize and lead regular performance reviews with local markets, presenting KPIs, insights, and campaign results to executive stakeholders.Evaluate and consolidate final campaign results, identifying key learnings and recommendations for future activations.Local CampaignsLead the execution, optimization, and performance reporting of local Digital campaigns across multiple channels, including YouTube, DV360, Meta, and CTV/OTT.Ensure local campaigns are culturally relevant, strategically aligned, and performance-driven.Consolidate insights and performance learnings from local markets to inform global strategy and continuous optimization.Affiliate MarketingDevelop, manage, and scale Affiliate Marketing programs across local markets, including partner coordination, performance tracking, and ongoing optimization.Creative ManagementDevelop Digital Paid Media content strategies and creative briefings across multiple advertising channels in close collaboration with internal and external stakeholders.Adapt and orchestrate global assets and messaging to meet local market needs for campaign activations.Manage day-to-day creative production for the Digital Paid campaigns, ensuring timely delivery of banners, videos, and other Digital assets.ProfileStrong analytical mindset, able to translate data into actionable insights and strategic recommendationsHighly organized, detail-oriented, and capable of managing multiple projects simultaneouslyProactive, solution-oriented team player with a results-driven mindset; able to work independently and collaborativelyCurious, adaptable, and eager to continuously learn and grow within the digital media landscapeComfortable working in a fast-paced, international environmentProfessional requirementsBachelor's degree in Marketing, Digital Media, Business, or a related fieldProven experience in Digital Paid Marketing, managing global and/or multi-market campaignsKnowledge and hands-on experience across paid media channels and platforms, including Paid Social Media (Google Ads, Meta Ads, Programmatic DSPs, etc.)Expertise in advanced targeting and measurement techniques, including customer segmentation, multi-touch attribution, and funnel optimizationFamiliarity with Digital Asset Management (DAM) platforms and creative production workflowsUnderstanding of the luxury industry and its digital paid marketing practices, including social, display, programmatic, and searchExperience working with KPIs, benchmarks, and performance dashboards to measure campaign effectiveness and ROIHands-on experience with Social Media Ads Managers (Meta, TikTok, Pinterest, etc.)Solid knowledge of web analytics tools (Google analytics or equivalent)Excellent command of Microsoft OfficeExperience in Adobe Suite (Photoshop, Premiere Pro) is a plusLanguagesExcellent communication skills in English (spoken and written); additional languages are a plusCompany address & contactRado Watch Co LtdBielstrasse 45CH-2543 LengnauWant to join us?Are you motivated to become part of the Rado family? As an employer we offer a great environment and benefits such as:Flexible 40-hours work weekParticipation to the healthcare insurance costsSubsidised on-site canteenInteresting development plansFree parkingWe are l j4id10021950a j4it0102a j4iy26a