Design system manager (w/m)

Job Overview

We are seeking an experienced Design System Manager to support the Digital Experience Leads in defining and delivering roadmaps, ensuring seamless collaboration across teams, and managing key deliverables. The role supports web and mobile native apps, working closely with teams to ensure consistency across platforms. This position requires experience with design systems, including tokens, components, patterns, and documentation, as well as familiarity with design operations and tooling.

Key Responsibilities

• Own the product vision of the Design System: clear positioning, target users, and metrics for adoption, reuse, and contribution rate.
• Act as interface between squads and platform: translate squad needs into platform‑level capabilities, decide what becomes a shared component versus what stays local, and say no strategically with clear arguments.
• Manage the backlog like a real product: prioritize based on impact across squads, balance new components, improvements, tech debt, and adoption work, build and maintain web design system assets, and ensure quality and usability.
• Drive adoption, not just delivery: track usage, push migrations, deprecations, and cleanup, and make it easier to use the DS than to bypass it.
• Align with product and tech leadership: sync with Product Directors on roadmap dependencies, align with platform and frontend leads on architecture and constraints, and make trade‑offs explicit and visible.
• AI integration & tooling: identify and implement AI‑assisted workflows that meaningfully improve output, evaluate AI tools critically, stay ahead of evolving tools, establish guidelines for responsible AI use, and prototype and test new AI‑powered workflows.

Qualifications

• Design & Development Processes: strong understanding of how design systems and development workflows operate, from tokens to component libraries to pattern documentation.
• Technical Understanding: familiarity with front‑end development concepts and tools (e.g., HTML, CSS, tokens, frameworks).
• Design Systems Expertise: proven experience managing or working with design systems that support both web and mobile native platforms, including component creation, pattern standardisation, and documentation.
• Project Management: experience defining roadmaps, creating and managing Jira tickets, and overseeing project milestones.
• Collaboration Skills: comfortable working with web and mobile native teams to achieve shared goals.
• Strong Communication Skills: ability to translate technical concepts into clear communication for non‑technical stakeholders.
• Languages: advanced proficiency in Spanish (ESP) and English (ENG) is required.
• Soft Skills: highly organized, collaborative, and able to manage multiple priorities effectively.