Gisada stands for modern elegance, Swiss craftsmanship, and refined perfumery. As a globally established luxury fragrance brand, we combine creative vision with Swiss precision to redefine the international beauty landscape.
To elevate our brand presence and reputation globally, we are seeking an experienced and visionary PR & Event Manager (m/f/d) with a strong international mindset and a track record of impactful communication strategies. You will report directly to the Head of Marketing and be responsible for building and executing a PR and event strategy that enhances brand equity and visibility worldwide.
Responsibilities
* Strategic PR Development – Define and lead Gisada’s global PR strategy in alignment with the Head of Marketing; Ensure consistent brand storytelling across all communication channels
* Media & Influencer Relations – Build and manage a strong network of media contacts, influencers, and KOLs; Maintain relationships with top-tier beauty and lifestyle outlets; Write, edit, and distribute press releases, media kits, and editorial content
* Agency & Partner Management – Oversee and coordinate external PR agencies in different markets; Ensure brand alignment and high performance across all partner-driven PR activities; Provide strategic direction, content, and assets to partners to drive impactful coverage
* Event Concept & Execution – Plan and execute global brand events, press launches, and trade shows; Develop immersive, brand-aligned event experiences; Manage all logistics and host key guests and media
* Cross-Functional Collaboration – Align with internal teams to ensure coherent messaging across campaigns; Support integrated brand strategies with timely PR activations
* Monitoring & Reporting – Track and report PR and event performance; Analyze coverage and results to continuously refine strategies
Your Profile
* 5-7 years of experience in international PR and event management, ideally within the luxury, beauty, or fashion industry
* Degree in Communications, Public Relations or related field
* Proven ability to design and implement PR strategies that drive measurable impact
* Experience managing multiple agencies, partners, and stakeholders across global markets
* Strong creative thinking, organizational skills, and attention to detail
* Confident communicator with exceptional verbal and written skills in English and German; other languages are a plus
* Editorial writing skills and an eye for luxury storytelling
* Willingness to travel internationally for events and media activations
What we offer
* The opportunity to shape the global image of an exclusive luxury fragrance brand
* A strategic, creative role with strong ownership and international scope
* Dynamic projects in an expanding company with international presence
* 4.5-day workweek with Friday afternoons off
* An open, informal company culture with flat hierarchies and short decision-making paths
Have we sparked your interest?
Then apply now by sending your application to bewerbung@swissfragrance.ch.
We look forward to receiving your complete application documents (CV, references, etc.).
Applications submitted by recruitment agencies will not be considered.
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