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Marketing manager

Engelberg (Obwalden)
Hotel du Parc
Marketing Manager
Inserat online seit: 18 Oktober
Beschreibung

Marketing Manager

Location: Kempinski Palace Engelberg, 6390 Engelberg (OW).

Vacant since: 07.10.2025. Number of jobs: 1. Employment start: 05.01.2026. Employment duration: Permanent. Workload: 100%.

Under the supervision of the Director of Sales & Marketing, create and execute the hotel media and marketing plan.

Implement media and marketing plan and coordinate with agencies.

Determine overall marketing campaign ROI. Monitor and review response rates to improve and take corrective measures where applicable.

Play a significant role in developing the hotel marketing budget and maintain budget control.

Under the guidance of the Director of Sales & Marketing, create and implement all marketing activities, including but not limited to:

* Creation and print of collateral
* Promotions and packages
* Advertising
* Market analysis
* Photo‑shootings

Plan, coordinate and implement direct marketing, both online and offline.

Maintain guest database for mailings.

Liaise with the F&B department to promote F&B outlets.

Create, coordinate and maintain giveaways and collateral.

Ensure picture storage and distribution systems (Picture Bank & VFM Leonardo) are maintained.

Provide content and images for corporate websites according to corporate identity.

Ensure compliance with corporate identity guidelines.

Act as brand custodian for hotel and Kempinski brand.

Ensure all creatives are reviewed and approved by Corporate Marketing before proceeding.

Deliver all corporate marketing requirements within deadlines.

Coordinate with hotel, corporate marketing and agencies as necessary.

Maintain updates of corporate marketing guidelines and inform colleagues.

Communicate and coordinate with internal departments (sales, public relations, web) and creative agencies and suppliers.

Contribute to my.kempinski and share best marketing practices.

Conduct competition checks, benchmarking and follow up on market trends.

Keep up to date with marketing trends and tools.

Follow sales and marketing results and propose corrective actions if needed.

Participate in sales and marketing training programmes.

Provide administrative support for the marketing office when needed.


Qualifications

* Work experience: More than 1 year
* Education: Bachelor’s degree from a university of applied sciences or equivalent
* Language Skills:
o German – Oral: Very good, Written: Very good
o English – Oral: Very good, Written: Very good
o French – Oral: Basic, Written: Basic
* Contact: fadi.jabbour@kempinski.com
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