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Global brand planning and alliance lead

Baar (Zug)
Medison Pharma
EUR 105’000 pro Jahr
Inserat online seit: 13 Mai
Beschreibung

Overview

https://www.linkedin.com/jobs/view/4409274389


Responsibilities

* Alliance Lead for one or several partners, ensuring the overall coordination of the interactions with the partner, providing support to internal commercialization, enabling functions and providing value to partners.
* Owns the One Medison Brand Planning approach (One Medison Integrated Brand Plan: IBP) for the partnership in scope, by working closely with country colleagues and external Partners to establish excellence in Brand Planning and timely execution in the countries.
* Owns the One Medison Patient Funnel Model (PFMs) approach for the partnership in scope, including design/evolution, and pressure-testing across all countries. Spare-partners with countries to review, challenge and validate assumptions in a collaborative and cross-functional way.
* Oversees the partner’s brands business performance, ensuring coherence and consistency between business metrics (number of patients, units, revenue) and actively identifying gaps to proactively provide explanations, problem-solve and spot areas of opportunities.
* Orchestrates internal and external stakeholders, ensuring seamless coordination of cross-functional workstreams to ensure adherence to schedule, efficiency and deliverables scope.
* Partners with Medical, Regulatory and/or other functions to optimize the brand performance and deliver one Medison cross functional plan and partner experience.
* Oversees implementation of the alliance management governance and cadence for the partnership in scope and ensures progress monitoring, reporting and issues resolution.
* Adjusts and develops in coordination with the Partners and the countries, the brand plans and ensures their implementation through all available channels (events, printed materials, digital materials, web-platforms, etc) and checks their effectiveness (KPIs design, alignment and tracking).
* Establishes, develops, and manages collaborative relationships with key external stakeholders and vendors.
* Coordinate internal and external communications as required.
* Identifies business opportunities and develops business cases ensuring an agile approach to planning and execution.


Requirements

* Advanced Degree in Medical Sciences, Marketing, Finance, Economics, MBA or similar field with at least 7 years in Pharma.
* Previous experience of product launches, brand planning across markets and cross function coordination.
* Ideally worked in Oncology, Rare Diseases or Highly Innovative therapies.
* Ideally has experience in brand planning, strategy consulting, and/or business planning.
* Ability to understand and effectively communicate to both internal and a variety of external customers.
* Very good analytical skills with deep expertise to analyze different sources of data (commercial, finance, supply) and spot discrepancies and areas of opportunities.
* Very strong ability to summarize, develop and deliver impactful presentations.
* Mobile, willing to travel as needed.
* Highly collaborative and team spirited.
* Patient centric.
* Strong communication skills, open style & pro-active.
* Fluent English is essential
* Excellent interpersonal skills and ability to successfully maintain professional and trusting relationships.
* Outstanding analytical skills, including very good command of Microsoft Excel
* Project management skills as well as very good command of Microsoft Powerpoint
* Works effectively in highly dynamic and changing environments, displays agility and an excellent communicator.
* Ability to work with senior members of Medison Partners, international vendors, etc.
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