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Digital marketing & communication coordinator (60–100%)

Freiburg
Affidea Switzerland
Inserat online seit: 10 Juni
Beschreibung

Ph3Role /h3 pUnder the supervision of the Marketing Director, you will contribute to the implementation of internal and external marketing and communication initiatives and projects, in line with the strategic objectives of Affidea Group and Affidea Switzerland. /p h3Main Responsibilities /h3 h3Marketing Digital Communication /h3 ul liProvide support to radiology centres and medical centres for their communication and marketing needs. /li liCoordinate the design of brochures, flyers and other marketing communication materials (print and digital). /li liDevelop communication campaigns on social media based on press releases. /li liCreate content in line with the editorial calendar. /li liPublish internal and external communications on SharePoint, Mailchimp, the Affidea.ch website and other distribution tools. /li liManage and update the website via CMS Strapi. /li liManage and analyse patient and doctor satisfaction surveys. /li liPrepare and monitor marketing reports. /li liProduce digital reports: analyse campaign performance and suggest optimisations. /li /ul h3Events /h3 ul liCoordinate the organisation of company events (annual conference, events in centres). /li /ul h3Affidea Sport Academy /h3 ul liCoordinate the Affidea Sport Academy project and manage relations with winners (communication, monitoring of actions, visibility on social media and website). /li /ul h3Marketing administration /h3 ul liManage the department's administrative tasks. /li liOrder promotional items and handle logistics. /li /ul h3Required Profile /h3 ul liProven project management skills. /li liTeam spirit and excellent interpersonal skills. /li liAbility to work independently and collaboratively. /li liAttention to detail, organisational skills, ability to prioritise and meet deadlines. /li liProactive, creative, dynamic and solution-oriented. /li liInterest in the medical and sports fields. /li /ul h3Technical /h3 ul liGood knowledge of social media (Facebook, Instagram, LinkedIn, TikTok, YouTube). /li liUnderstanding of SEO/SEA principles and ability to plan advertising campaigns. /li liProficiency in Canva and ability to create visuals, videos and photos for social media. /li liGoogle Analytics for performance tracking. /li liFlawless spelling and ability to write engaging content. /li liAwareness of GDPR rules for data management, specific to the medical field (internal training). /li /ul h3Language Skills /h3 ul liFluent French (working language). /li liProfessional English (relations with Affidea Group). /li liGerman: good level required. /li /ul h3Experience /h3 ul liMinimum 3 to 5 years in a marketing communications department. /li /ul /p #J-18808-Ljbffr

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