Overview
498638
12-Mar-2026
Smart Infrastructure
Marketing
Together with our customers, we combine the real and digital worlds
With technology, software and services for smart buildings, we transform the everyday for everyone. By combining the real and digital worlds, we empower our customers to reach their decarbonization goals, lower their operating costs and create world-class occupant experiences for their people. It’s not just about improving buildings, it’s about creating efficient, safe, adaptable and sustainable environments, which improve the way the world lives and works
The digital transformation of buildings is a fast-changing, dynamic sector, and it needs more than just great technology - it needs great people, too. We know a business only thrives if its people are thriving, so at Siemens we put our people first
In our quest to revolutionize the world’s infrastructure, we are seeking aSenior Product Marketing Manager with focus on our Building X Digital Building platformwithin our SI Buildings Unit team
Our shared journey could take you anywhere…where would you like to go?
Location: This position will be located in Zug, Switzerland
Role Summary
Own the end to end product marketing charter for a digital building platform that powers autonomous building operations. Convert advanced capabilities (IoT/OT data, AI/ML, analytics, APIs) into clear value propositions, commercial narratives, and field ready enablement that drive pipeline, win rate, ARR, adoption, and expansion
Your responsibilities
Act as the product line expert, defining ICP, segmentation, and market sizing. Gather customer, partner, and field insights to translate needs into actionable GTM priorities
Develop clear, persona-specific messaging for key stakeholders, tailor by industry, validate with the field, and brief analysts to amplify the story
Co-lead pricing, packaging, and release readiness, ensuring all stakeholders know what’s new and why it matters
Revenue Enablement
Create sales tools, demos, and coaching programs, delivering live demos and feeding field insights back into messaging and roadmap
Monitor the competitive landscape and market signals, publish guidance, and leverage analyst input to strengthen positioning and strategy
AI & Analytics Fluency
Track relevant AI/analytics trends, create credible use cases and benchmarks, and provide simple, impactful field-ready messaging and demos
Your Profile
* Bachelor’s degree in Engineering, Business, IT, or related field. MBA or advanced business qualification is an advantage
* 8–12 years in B2B software product marketing, with 2–3 years operating at Senior PMM scope
* Proven impact on pipeline, win rate, ARR/retention, and adoption/expansion, with specific examples linked to product launches, sales initiatives, or pricing and packaging changes
* Be familiar with building automation systems (BMS/BAS), HVAC controls, and common field instrumentation, and understand how these environments connect to cloud‑based SaaS platforms through APIs and basic data integration
* Haver a grasp the business implications (security and interoperability expectations, time‑to‑value, and measurable outcomes) so you can turn them into clear value stories, demos, and sales plays
* Strong cross-collaboration skills across Sales, Product Management, Marketing, Training. Digital Services, and Leadership
* Strategic and execution-oriented, able to drives result with strong business model, digital revenue, and monetization understanding
* Relationship and stakeholder management, able to build trust across global and regional teams, with a customer-centric approach
* Agile and resilient, thrives in high-growth, fast-changing environments with strong communication, influencing, and solution-focused mindset
* Fluent in English, with proficiency in additional languages being a plus
Our corporate culture – your new working environment
The culture at Siemens Switzerland is more than just a working environment – it is at the heart of our day-to-day interactions and the key to our success.Siemens Switzerland offers a future-oriented working environment characterized by innovation, sustainability and personal development. We are characterized by personal responsibility, equal opportunities and diversity, to which every employee can contribute authentically. Flexible working models and remote working are a reality for us and enable our employees to achieve a good work-life balance.Learn more and find out if you are a good match with Siemens by taking ourculture quiz !
" When I realize that a technical solution doesn’t bring real added value, I don’t have a problem realigning or even stopping projects. ” (Digital Transformation Manager)
News and stories
See for yourself how innovative technology can change the present. If you want to find out more about what projects can be implemented using Siemens technology, here are somecurrent examples .
Frequently asked questions and contact information
Here you will find a collection of frequently asked questions and a way to contact us directly.
I look forward to receiving your application.
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