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Marketing manager (m / f / d)

Genf
L'Oréal
Marketing Manager
EUR 30’000 - EUR 80’000 pro Jahr
Inserat online seit: 5 Juni
Beschreibung

How will you make an impact? HOW WILL YOU MAKE AN IMPACT?

Develop Client Relationship

* Develop local VIC / VVIC client’s network cultivating strong clients’ relationships and leveraging Maison hospitality strategy.
* Identify existing VIC / VVIC Clients, propose and align action plan to grow loyalty.
* Evaluate sleeping VIC / VVIC clients with CRM and Boutique in order to re-activate them.
* Apply strategies to develop clients’ portfolio, networking and recruiting outside the boutique.
* Organize premium client treatments with the approval of / in collaboration with the boutique Management.
* Establish action plans, working with local retail and marketing teams on client's recruitment, engagement, re-activation and up-selling activations.

Consistently achieve and ideally exceed the sales target

* Support high-end ticket objectives by reaching targets.
* Contribute to the sales of exceptional timepieces (Les Cabinotiers, high end masterline references).
* Deliver an exceptional experience and unique journey to our clients, during and after the purchase, with providing excellence and tailored made service inside or outside the boutique.
* Maintain outstanding standards, solid product knowledge and all other components of customer service through each and every touchpoint.
* Strongly contribute to grow Brand’s reputation and desirability in local networks.
* Communicate with passion about the Maison, demonstrating an extensive knowledge of values, codes and history, and strong capacity to tell a story that will resonate with the customer.
* Demonstrate a broad knowledge of the Maison collections in order to promote the uniqueness of our products and tailoring the approach to the client.
* Participate in all brand events (local and international) as Maison Ambassador inside and outside the boutique, share post clients’ activities/events analyses and reports with management.

Support Boutique Manager on coaching and developing the sales team for the VVIC’s network:

* Support the coaching and training the boutique team on recruiting, developing, engaging, and up-selling.
* Provide and propose activities to the team for entertaining and engaging the VVIC clients (services, traveling, dining…) outside the boutique.
* Support boutique team on VVIC's proposal, sales' presentation, clienteling activities.
* Roster alignment based on boutique needs and outside appointment with Boutique Manager.
* Collaborate and support boutique team in the selling ceremony to increase sales.
* Manage and follow up with Premium Clients' watch care and repairs.

HOW WILL YOU EXPERIENCE SUCCESS WITH US?

* 10 – 12 years’ experience in a leadership position, with strong communication and expert sales skills.
* Existing client portfolio and strong experience in cultivating and managing relationships, managing customer acquisition, engagement, and retention strategies.
* Deep knowledge of the luxury environment, including luxury fashion, watchmaking and jewelry brands, trends and client expectations.
* Expertise in operations aspects, collegiality and comfortable in a boutique environment.
* You are autonomous, proactive, with an entrepreneurial-minded and a “get-it-done” results-driven attitude, leveraging creativity and agility to achieve your goals.
* You demonstrate a strong sense for etiquette; Presentation, elegance, audacity, and excellence are part of your DNA.
* Fluent in French & English (another language is a plus) with impeccable written and oral communication skills.
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