PPIPECARE Group of Companies – the leading provider of inline inspection services in Oil Gas field - is looking for the Marketing Manager to join our Team in Zug, Switzerland. /p pThe Marketing Manager is a group-level leadership role reporting directly to the Chief Executive Officer. /p pThe role is responsible for defining and executing the global marketing strategy across all operating jurisdictions. /p pThe Marketing Manager will build and protect the PIPECARE brand, drive market positioning and visibility, and support commercial growth through targeted campaigns, digital channels, and strategic communications. /p pThis is a high-impact role that operates with significant autonomy and requires a commercially minded marketer comfortable working across a complex, multi-regional business. /p pKey Responsibilities Brand Strategic Positioning Own and evolve the PIPECARE brand globally, ensuring consistent application across all jurisdictions, channels, and touchpoints. /p pDefine the group’s marketing strategy in alignment with commercial and growth objectives, and present annual marketing plans to the CEO and senior leadership. /p pPosition PIPECARE as a market leader in pipeline inspection and integrity services, developing targeted messaging for key sectors and geographies. /p pLead the development of compelling value propositions that differentiate PIPECARE’s capabilities and technology in competitive markets. /p pDigital Content Marketing Lead the group’s digital marketing presence, including the corporate website, SEO strategy, and all digital channels. /p pDevelop and oversee a content marketing programme including thought leadership, technical articles, case studies, and white papers that demonstrate PIPECARE’s expertise. /p pManage social media strategy and editorial calendar, ensuring content is relevant, consistent, and aligned to business objectives. /p pMonitor digital performance metrics and use data-driven insights to continuously improve reach, engagement, and lead generation. /p pCommercial Business Development Support Partner closely with regional Business Development teams to develop market-specific campaigns, collateral, and client-facing materials that support the sales pipeline. /p pOversee the production and maintenance of all commercial materials including capability statements, presentations, datasheets, proposals, and tender submissions. /p pLead the group’s CRM marketing strategy, ensuring the database is maintained, segmented effectively, and leveraged for targeted outreach. /p pDesign and manage key account and strategic client communications programmes, including seasonal campaigns and relationship-building initiatives. /p pEvents, PR Communications Develop and execute the group’s events strategy, including industry conferences, trade shows, technical seminars, and client entertainment. /p pManage relationships with PR and media agencies, overseeing press activity, media placements, and the group’s external communications calendar. /p pOversee internal communications related to marketing activity, ensuring regional teams and leadership are aligned on brand and campaign initiatives. /p pAct as the primary point of contact for all marketing-related queries internally and externally. /p pGovernance Reporting Manage the group marketing budget, ensuring efficient allocation of spend and clear return on investment reporting to the CEO. /p pProduce regular performance reporting covering campaign outcomes, digital analytics, and brand health metrics. /p pEstablish and enforce brand governance standards across all group entities and third-party partners. /p pEvaluate, select, and manage external agencies, vendors, and creative partners. /p pKnowledge, Skills Competencies Essential Proven track record in a senior marketing role, with demonstrated experience developing and executing multi-channel marketing strategies. /p pStrong commercial acumen with an ability to connect marketing activity to business development and revenue outcomes. /p pExceptional written and verbal communication skills, with the ability to produce high-quality content and present confidently to senior stakeholders. /p pExperience managing digital marketing programmes, including website management, SEO, paid media, and social media. /p pStrong project management skills with the ability to manage multiple workstreams and priorities across different time zones and markets. /p pExperience managing agencies, creative partners, and external vendors. /p pProficiency across the Microsoft 365 suite and marketing technology platforms (CRM, marketing automation, analytics tools). /p pDemonstrated ability to operate independently in a complex, fast-paced international environment. /p pDesirable Experience in the energy, oil and gas, or industrial services sectors. /p pFamiliarity with pipeline inspection, integrity management, or related technical services. /p pExperience in a group or holding company environment with multi-jurisdictional scope. /p pFluency in additional languages relevant to PIPECARE’s operating regions (Arabic, German, Spanish, or French advantageous). /p pExperience Essential Minimum 7 years of progressive marketing experience, including at least 3 years in a leadership or management role. /p pBachelor’s degree in marketing, Communications, Business, or a related discipline. /p pDemonstrable experience delivering end-to-end marketing campaigns in a B2B environment. /p pDesirable Postgraduate qualification in Marketing or Business (MBA or CIM Chartered Marketer advantageous). /p pExperience working across EMEA, Asia, or Americas markets in an international business context. /p pBackground in technical or engineering-led industries. /p pPhysical and Mental Requirements: Lifting and Carrying: Ability to lift and carry up to 50 pounds. /p pMobility: Must be able to walk and climb to perform duties, including maneuvering within a refinery or plant environment and accessing elevated platforms via ladders and stairwells. /p pCommunication: Sufficient clarity of speech and hearing, or other communication capabilities, to communicate effectively. /p pFocus and Multitasking: Ability to maintain focus and multitask effectively. /p pSafety Equipment: Must be able to wear safety equipment as required by the safety department for personal protection, if/where needed in manufacturing environments. /p pPersonal Mobility and Reflexes: Sufficient personal mobility and physical reflexes, with or without reasonable accommodations, to perform office duties and travel to off-site locations when necessary. /p pAbout PIPECARE Group: PIPECARE Group offers comprehensive In-Line Inspection Services to identify and size pipeline threats, Utilizing advanced technologies such as Magnetic Flux Leakage, Transverse Field Inspection, Ultrasound, and specialized tools, PIPECARE ensures precise detection and assessment of various pipeline anomalies. /p pWhat we do: In-Line Inspection Services PIPECARE provides In-Line Inspection Services to locate, identify, and size threats, supporting integrity management requirements. /p pCheck out our AI Technology and other cutting-edge technologies by clicking the following YouTube Links: PIPECARE Group - YouTube SMART AI CALIPER - Inspection experience like never befor e Inspection Technologies Magnetic Flux Leakage (MFL): Detects and sizes general corrosion and metal loss anomalies, especially circumferentially oriented. /p pTransverse Field Inspection (TFI): Detects and sizes general corrosion and metal loss anomalies, primarily axially oriented. /p pUltrasound (UT): Detects and sizes general and other metal loss anomalies with high depth sizing accuracy. /p pUltrasonic Crack Detection: Detects and sizes cracks and colonies of cracks. /p pCaliper (Geometry): Detects and sizes deviations in the ideal circular shape of a pipeline (dents, ovalities, wrinkles, etc.). /p pSpecialized Tools and Technologies Combo Tools: Use multiple measurement systems in various combinations. /p pSpecialized Tubing Technologies: Designed for Furnace and Downhole Operations. /p pEqual Opportunity Employer: We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law. /p pPowered by JazzHR /p