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Marketing manager

Zürich
Austin Werner
Marketing Manager
EUR 110’000 pro Jahr
Inserat online seit: 27 August
Beschreibung

Marketing Manager: Crypto Staking Growth

We’re hiring a Marketing Manager with real experience marketing Crypto Staking Protocols—the kind of person who gets how blockchain products work and knows how to explain them in a way that makes sense to institutional clients. This isn’t about flashy ads or chasing clicks. It’s about building real connections with family offices, DAOs, crypto-native hedge funds, and treasuries. If you get excited about helping staking products actually click with these groups, let’s talk.

This role is a mix of big-picture strategy and hands-on execution. You might be crafting a growth framework one day, then diving into validator economics or writing a client-facing piece of content the next. It’s for someone who thrives on variety and doesn’t mind switching from creative mode to analytical problem-solving.

What You’ll Work On

Building the Strategy ️

* You’ll create growth plans specific to our staking protocols. The key here is messaging that connects with institutional clients on a deeper level. They’re thinking about yield opportunities, governance influence, and infrastructure security. You’ll figure out how to make our story resonate.

Educational Campaigns

* This could involve anything from hosting a webinar on staking rewards to creating long-form articles on validator economics. It’s about providing actionable, clear info that builds trust. Less “sales pitch,” more “let us help you understand the value here.”

Connecting the Dots

* A big piece of the job is breaking down technical concepts—like APRs, security guarantees, or governance mechanisms—and shaping them into messaging that’s practical and compelling for institutional decision-makers. Probably the toughest part, but the most rewarding too.

Balancing Creativity and Data

* You’ll measure campaign performance and get insights from the numbers. Whether that’s looking at adoption funnels or checking what content drives engagement, you’ll refine approaches to get better results next time.

What We’re Looking For

* You have B2B Growth Marketing experience, ideally with staking protocols, validator services, or yield-based products. ️
* You’re comfortable simplifying technical topics—staking rewards, economics, governance—while keeping the depth that institutional clients expect.
* You understand how different organizations think. Whether it’s DAOs, hedge funds, treasuries, or family offices, you know their unique goals—and how to speak to them. ????
* You’ve worked in blockchain or Web3 (a must) and maybe even in fintech or other industries that focus on scaling complex technical products.

If you’re passionate about turning staking into a story that resonates with institutional clients—while driving education, trust, and adoption—this might just be your perfect role.

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