Du Poste
We are seeking a Community Manager who will work closely with our Head of PR to strengthen and expand Blancpain's presence among customers, watch lovers, collectors, clubs, influencers, and cultural tastemakers. This role is central to building a vibrant, loyal, and engaged community that reflects the spirit of the maison.
Key Responsibilities
The Community Manager will be responsible for developing, nurturing, and activating Blancpain's global community ecosystem across social media, watch clubs, collector circles, and key opinion leaders. He/she will assist the Head of PR in building strong bridge between the maison and its most passionate advocates, fostering meaningful relationships and amplifying Blancpain's voice across digital and physical touchpoints.
Community Building & Relationship Management
Develop and animate a vibrant community targeting customers, watch enthusiasts, collectors, watch clubs, influencers, and industry partners
Build and maintain strong relationships with key community figures, including collectors, watch journalists, content creators, and horology experts
Actively support exclusive community events, collector gatherings, boutique activations, and digital meetups
Content creation
Create and curate compelling content that highlights craftsmanship, heritage, innovation, and community stories
Identify, evaluate, and collaborate with influencers, photographers, videographers, and watch‑focused content creators
Develop co‑created content initiatives that elevate the brand's storytelling
Community Insights & Reporting
Monitor conversations, respond to community interactions, and ensure a consistent, refined brand voice
Track trends in luxury, horology, and digital culture to keep Blancpain at the forefront of online engagement
Social listening: monitor community sentiment, engagement patterns, and emerging topics around Blancpain and within the watch world
Provide regular reports on community growth, engagement KPIs, influencer performance
Use insights to refine strategy and propose new initiatives
Profil
Qualifications & Experience
3–5+ years of experience in community management, social media, or influencer relations — ideally within luxury, watches, jewelry, or lifestyle brands
Passion for horology and strong understanding of the watch collector ecosystem
Proven ability to build and nurture communities, both online and offline
Strong storytelling skills with an eye for aesthetics and brand consistency
Experience managing social media platforms and analytics tools
Excellent communication skills in English; additional languages are a plus
Personal Attributes
Naturally sociable, empathetic, and relationship‑driven
Confident representing a prestigious brand in front of high‑profile collectors and partners
Curious, proactive, and culturally aware
Strong sense of discretion and professionalism
Passionate about craftsmanship, heritage, and the art of fine watchmaking
Job Location: Chemin de l'Étang 6, 1094 Paudex, Suisse (Vaud)
Company Address: Blancpain SA Le Rocher 12 CH-1348 Le Brassus Suisse