Join a dynamic new yoga and community studio in Bern as a creative force behind its digital presence. This role is ideal for someone passionate about wellness, community engagement, and digital marketing. You will play a key part in shaping the studio’s online identity, developing engaging content, and fostering a vibrant online community as the studio opens its doors to yoga classes, workshops, and events for all ages. The position offers flexibility and the opportunity to contribute to a positive, collaborative environment from the ground up.
Deliverables
* Develop and execute a content strategy for social media platforms, with a focus on Instagram.
* Create, schedule, and publish engaging posts, stories, and updates to grow the studio’s online following.
* Manage newsletter communications using Mailchimp or similar tools, including setup of email automations.
* Support Google marketing initiatives to enhance studio visibility and reach.
* Collaborate on defining the studio’s voice and visual identity across all digital channels.
* Generate creative ideas to engage the community and promote studio events and offerings.
Requirements
* Demonstrated experience in content creation, social media management, or digital marketing.
* Proficiency with Instagram, Mailchimp (or similar email platforms), and basic Google marketing tools.
* Strong written and visual communication skills, with an eye for design and branding.
* Organized, proactive, and able to work independently or as part of a team.
* Interest in yoga, wellbeing, or community-based projects is highly desirable.
* Ability to work flexibly (freelance, part-time, or internship/practicum arrangements possible).
* Based in or able to work with a team in Bern.
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