Context & Mission
Support the definition and implementation of the global fragrances category strategy to elevate the Maison’s L'Occitane en Provence desirability, strengthen emotional connection with guests, and contribute to business growth across markets. The role ensures seamless execution of global initiatives, leading product development & 360° campaigns.
You will be based in Plan-les-Ouates and report to the Head of Fragrances Category - Global Marketing & 360° Communication.
Main Responsibilities
1) Category Strategy & Development
* Monitor market trends, consumer insights, and competitive landscape to identify business opportunities
* Coordinate regular performance tracking and prepare strategic presentations and reports for internal stakeholders
* Collaborate with Commerce & local markets to ensure clear communication of priorities and collect feedback to refine plans.
* Act as category expert, ensuring coherence across product portfolio, innovation pipeline, and Maison positioning
* Co‑develop and execute the global Fragrances strategy in partnership with the Head of Fragrances Category
2) Product Offer Management
* Lead end‑to‑end product development processes, from brief to launch, ensuring timely execution and compliance with the Maison’s excellence standards
* Coordinate cross‑functional partners (R&D, Creative Studio, Operations, Supply) to secure product readiness
* Draft launch notes, product copy, and storytelling elements aligned with brand guidelines
* Monitor sell‑out and portfolio performance, providing operational recommendations
* Contribute to campaign strategy & messaging plan
* Lead toolbox creation and ensure global content consistency across all channels - retail, digital, PR, media, and social
* Coordinate campaign rollout with Global Commerce and ensure strong local activation
* Manage campaign budgets in collaboration with Head of to optimize ROI
* Champion new innovation opportunities across product and experience
* Monitor beauty and wellness trends to anticipate shifts in consumer expectations. Integrate market feedback and post‑launch learnings to continuously enhance category performance
5) Cross‑functional Collaboration & Leadership
* Coordinate and inspire cross‑functional teams, ensuring clarity of direction and flawless project execution
* Mentor Junior Brand Managers, fostering collaboration, curiosity, and ownership
* Represent the category in selected Global strategic meetings with top management
How you can fit
* +8 years of experience in Brand Management within premium or luxury fragrances brands
* Fluent in English and French
* Strong understanding of global 360° activations and luxury communication ecosystem
* Strong organizational and project management skills
* Attention to detail, analytical rigor, and curiosity for consumer behavior
* Team player with strong interpersonal skills and collaborative mindset
* Ability to manage multiple priorities and meet deadlines
* Proven ability to lead complex or cross‑category projects and influence cross‑functional stakeholders
* Passion for beauty, innovation, and luxury craftsmanship
What we offer
* As a Living Wage Certified employer, we guarantee that all our compensation practices meet or exceed established living wage and fairness standards
* We are committed to continuous learning and professional development to help every employee grow within our organization
* Staff discount to use on all your favourite L’Occitane en Provence products.
* Parental leave policy
* Contribution to health insurance
Contract
Permanent contract, full‑time position (100%).
Equal Opportunity Employer
L’Occitane en Provence is an equal opportunities employer. We seek to build an environment that is free from discrimination and harassment, where everyone feels respected, valued, and able to grow.
#J-18808-Ljbffr