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Marketing manager trauma, foot & ankle a / f / d

Bern
Zimmer Biomet
Marketing Manager
EUR 30’000 - EUR 80’000 pro Jahr
Inserat online seit: 11 Juli
Beschreibung

At Zimmer Biomet, we believe in pushing the boundaries of innovation and driving our mission forward. As a global medical technology leader for nearly 100 years, a patient’s mobility is enhanced by a Zimmer Biomet product or technology every 8 seconds.
As a Zimmer Biomet team member, you will share in our commitment to providing mobility and renewed life to people around the world. To support our talent team, we focus on development opportunities, robust employee resource groups (ERGs), a flexible working environment, location specific competitive total rewards, wellness incentives and a culture of recognition and performance awards. We are committed to creating an environment where every team member feels included, respected, empowered and recognised.
What You Can Expect
The Product Manager serves as the key interface between Sales and Marketing. Responsible for a clearly defined product portfolio, this role covers all activities from product launch through ongoing management to phase-out. The position plays a pivotal role in shaping the strategic direction of the portfolio in close alignment with the EMEA / USA headquarters and the DACH sales organization.
How You'll Create Impact
Responsibility for the product portfolio and its marketing implementation in coordination with the clusters / EMEA
Driving market development, customer development, and supporting the sales team
Collecting feedback from the markets and forwarding it to the clusters / EMEA
Implementing the marketing strategy and launching new products in close coordination with the clusters / EMEA
Selecting and creating marketing tools (advertising and promotional activities)
Executing the marketing strategy provided by Marketing EMEA
Preparing and regularly reviewing the marketing plan and marketing costs
Supporting demand planners in the IBP process, creating and regularly reviewing the annual marketing plan for the product group as well as the regular product forecasts
Cooperating with the Quality and Legal departments
Ensuring implementation of all compliance requirements
Improving customer service by capturing key input from the markets (e.g., customer feedback, customer insights, communication, competitor products and initiatives, alignment with the company’s own product range, including preparing comparative product profiles)
Motivating sales employees for the product area through product training and regular information sharing, supporting field sales at key external events
Supporting product users through workshops at key events
What Makes You Stand Out
Completed degree in Business Administration, Medicine, Engineering, or a natural sciences discipline, or equivalent extensive professional experience
At least 2 years of professional experience in Marketing, Product Management, or Sales
Good knowledge of the medical technology industry
Medical expertise and technical understanding
Good knowledge of the healthcare policy environment (e.g. DRGs) and experience in the hospital business
Excellent command of English
Your Background
Good communication skills and ability to manage relationships with customers and field sales colleagues
Strong presentation skills for showcasing products and services to customers
High level of quality awareness
Strong problem-solving orientation
Ability to inspire and motivate
Forward-thinking mindset with the ability to identify opportunities and trends early
Willingness to continuously develop personal skills
Team-oriented and systematic approach to work
High resilience and flexibility with regard to working hours
Strong time and project management skills
Good analytical abilities
EOE / M / F / Vet / Disability

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