We are seeking a highly skilled Product Marketing Specialist to play a key role in positioning and promoting our solutions to the right audience. You will work closely with product, sales, and marketing teams to develop compelling messaging, execute go-to-market strategies, and drive demand for our SaaS solutions in the wealth and asset management industry.
Your Key Responsibilities
* Develop and execute effective go-to-market strategies that drive awareness, adoption, and revenue growth.
* Craft clear, compelling messaging that resonates with our target audience and differentiates our solutions.
* Create sales materials, presentations, and training resources to support the sales team.
* Produce high-quality content, including whitepapers, case studies, blog posts, email campaigns, and landing pages.
* Monitor market trends and competitors to identify opportunities for differentiation.
* Work with the marketing team to develop lead-generation campaigns across various channels (web, social, email, events).
* Contribute to industry events and webinars, ensuring alignment with product marketing goals.
* Track and analyze key product marketing metrics to optimize future initiatives.
About This Role
This position requires a strategic thinker with strong project management and organizational skills. You must be able to translate complex technical concepts into clear, compelling marketing content.
A bachelor's degree in Marketing, Communications, Business, or a related field is required, along with 3+ years of experience in B2B product marketing, preferably in SaaS, technology, or WealthTech.
The ideal candidate will have a data-driven mindset, with experience using HubSpot or similar platforms. Excellent communication skills in English are essential, and German language skills are a plus.
What We Offer
We offer a collaborative and dynamic work environment where everyone contributes to our success. Our team is dedicated to innovation and excellence, and we value diversity, creativity, and initiative.
You'll have the opportunity to develop your skills and advance your career in a supportive and inspiring environment. We're committed to empowering individuals and financial service companies through the transformative power of data and technology.
About Us
We believe in building beautiful professional experiences, developer-friendly infrastructure, and cutting-edge AI tools that enable everyone to make smarter decisions and gain valuable insights. We're excited to expand our team and invite you to join us on this journey.