Are you a data enthusiast who loves turning complexity into actionable insights? As our CRM Manager (80-100%) in Zürich Wiedikon, you will produce the solid data that drives our sales strategy, optimizing the customer journey across sales, marketing, and customer service.
YOUR RESPONSIBILITIES
Database
* Manage the overall structure of the HubSpot CRM, taking ownership of data quality and ensuring the system is built to scale with business needs.
* Set up robust data rules, streamline cleanup processes, and ensure seamless integration with internal systems like Snowflake.
* Scout, implement, and manage supplier contracts for additional tools that enrich the CRM environment, such as UserGems, ZoomInfo, and Aircall.
* Design and improve sales processes within HubSpot, customizing tools to support pipeline stages, accurate forecasting, and seamless deal tracking.
* Build and maintain strong automations, automated data uploads, and workflows to boost productivity and minimize user errors across the sales team.
Marketing Operations & Segmentation
* Plan and optimize marketing automation across multi-channel communication strategies, including email campaigns, the FELFEL app, and Mailchimp for B2C data.
* Deliver personalized, dynamic content to ensure the right message reaches the right customer at the exact right time.
* Build advanced customer segments and maintain accurate lists to support highly targeted marketing and sales strategies.
Customer Service Operations
* Oversee customer service tools in HubSpot, managing tickets, live chats, and feedback systems while integrating AI categorization to improve response times.
* Create and manage live dashboards to track target achievements, deal statuses, and cross-departmental engagement KPIs.
* Generate compelling, data-driven insights and overarching CRM trends for leadership to steer daily business and strategic decisions.
* Train and support front‑line team members, empowering them to use HubSpot effectively and maximize the platform's value.
* Ensure all CRM practices and data models strictly adhere to data protection laws, keeping the system compliant and secure (e.g., GDPR).
YOUR PROFILE
* 5+ years of experience as a CRM Specialist or Data Manager, ideally within a B2B Marketing environment.
* Proven ability to break down complex problems and transform them into straightforward, actionable solutions.
* Extensive hands‑on experience using and administering CRM platforms, with a strong preference for deep HubSpot expertise.
* Familiarity with additional marketing automation tools and an advanced, passionate proficiency in Excel.
* Kack for looking beyond the obvious to find data-driven answers that move the company forward.
* High stress resistance with the capacity to keep a cool head and aim high in a fast‑paced, dynamic environment.
* Great sense of humor to keep things light and fun, even on busy days.
* Fluency in English is an absolute must; knowledge of German and French is a strong plus.
* Non‑smoker – we don't want you to smell like cigarettes, neither at work nor at customer meetings. After all, FELFEL is about good food.
* Valid work permit or Swiss passport.
OUR BENEFITS
* Lots of delicious food, just a few steps away from your desk – we make your gastronomic dreams come true
* Best barista coffee and tea for the whole team, thanks to our innovative Gavetti coffee machine
* 5 weeks holiday per year, as well as the chance to buy an extra week of vacation
* Two full weeks of ‘work from anywhere’ per year to bring more variety to your work day
* We care about your future with an above‑mandatory pension fund
* New parents get 16 or 3 weeks, respectively, of fully paid parental leave. We also support the return to work by making a generous financial contribution to childcare until the child reaches kindergarten age.
* We encourage our employees to use public transport by covering your half‑fare travelcard
* Great team events, such as our well‑known FELFEL Summer Outing
* Stay active and healthy with our weekly sports sessions
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