We're Hiring: Growth Manager (XR Prototype – Meta App Lab)
We're building an
early-stage mixed reality prototype
designed to support
neurodiverse teenagers (ASD/ADHD)
in building confidence, autonomy, and wellbeing.
We're now preparing for
launch on Meta App Lab
and are seeking a
Growth Manager
to lead our go-to-market strategy and ensure visibility, adoption, and traction from day one.
What you'll do:
* Manage the
App Lab store optimization
(ASO, keywords, media assets).
* Define and execute the
launch plan
across App Lab, SideQuest, and XR channels.
* Run
marketing campaigns
(organic & paid) to drive downloads.
* Collaborate with devs/designers on
app presentation, trailer, and assets
.
* Track metrics (downloads, reviews, engagement) and
report actionable insights
.
What we're looking for:
* Experience launching
XR/VR or gaming apps
on Meta App Lab.
* Strong background in
growth marketing and user acquisition
.
* Familiarity with
app store optimization, digital campaigns, and analytics
.
* Startup mindset: proactive, data-driven, and hands-on.
Why join us?
* Mission: Apply XR to
support neurodiverse teenagers
.
* Impact: Own the
launch strategy for an early-stage prototype
.
* Flexibility: Remote, part-time (10-15h/week, scaling to full-time at product launch).
Experience & Skills Required
Must-Have
* Proven experience launching XR/VR or gaming apps
(App Lab experience preferred).
* Knowledge of ASO, digital campaigns, and growth strategies.
* Strong understanding of Meta ecosystem
(App Lab, SideQuest, Oculus tools).
* 1+ year in growth marketing, product marketing, or app launch management.
* Bilingual French / English
as first network to reach for the startup is French Parent association for ASD, in French part of Switzerland and France. Then worldwide.
Send an email to with your Ltr of motivation + CV + portfolio of previous XR/gaming launches.
Only email applications that meet the minimum requirements will be considered.