Together with our customers, we combine the real and
digital worlds. Are you passionate about creating digital content
that fuels performance? As a Senior Creative Content Specialist at
Siemens Smart Infrastructure, you'll design and optimize derivative
assets that power campaigns across paid and owned channels – with a
focus on LinkedIn Ads, Google PMax, websites, and emails. This role
combines hands-on execution with strategic development: you will
not only create high-performing copy and visuals but also shape
frameworks and best practices that scale creative excellence across
the company. You'll collaborate with media, content, and analytics
experts in a global team setup to translate campaign messages into
high-performing formats. If you combine creativity, strong
copywriting skills, and data-driven thinking, this role offers the
opportunity to shape how we engage B2B audiences worldwide.
Location: Zug Switzerland, open to other locations in the European
time zone Your new responsibilities - Design and produce
high-performing ad creatives for channels like LinkedIn, Google
PMax, and display - Craft compelling ad copy, headlines, and
calls-to-action tailored to different personas and platforms -
Translate campaign messaging into formats that drive engagement and
conversion - Create and adapt visual and written assets for email
campaigns, landing pages, and websites based on performance data -
Develop motion graphics, animations, and short-form video assets to
support storytelling - Maintain consistency in style, tone of
voice, and brand identity across all content formats and markets -
Collaborate closely with paid media, campaign, content, and
analytics teams to iterate and optimize assets - Contribute to
creative playbooks, templates, and production processes - Ensure
proper rollout and versioning of assets across internal and
external channels Your talents and experiences - Degree in Design,
Visual Communications, Marketing, Media Production or related field
- 5+ years of experience in digital content creation for B2B or
agency environments - Strong portfolio showcasing ad creatives and
copywriting for performance-driven assets - Expertise in Adobe
Creative Cloud (Photoshop, Illustrator, After Effects, Premiere)
and Figma - Proven ability to develop compelling ad copy and visual
assets aligned with campaign goals - Familiarity with creative
testing, asset optimization, and funnel logic - Fluent in English;
German is a plus - A proactive, structured, and solution-oriented
working style What it's like working for us We place significant
emphasis on fostering an inclusive and flexible working culture
that encourages everyone to be their authentic selves. Equal
opportunities and diversity are important to us and contribute to
an enriching corporate culture. We actively embrace mobile working
to provide every colleague with more autonomy and the chance to
achieve a good work-life balance. Learn more here Are you a good
fit? Our culture at Siemens Switzerland is defined by more than
just the working environment. It is the heart of our daily
interactions and the key to our success. Do you have what it takes
to become a Siemens employee? Take our quiz now and find out
Culture quiz Frequently asked questions and contact information
Here you will find a collection of frequently asked questions and a
way to contact us directly. I look forward to receiving your
application Sven Talent Acquisition Partner Information for
recruitment agencies: Siemens is not accepting applications from
recruitment agencies for this position. Thank you for your
understanding