REGIONAL EYEWEAR CATEGORY MANAGER SWISS MARKETS
PURPOSE OF THE ROLE
Within the dynamic Swiss Markets Region (5 markets: Switzerland, Brazil, Mexico, Panama & India), you drive the Eyewear business and ensure integrity of the CHANEL brand across all distribution channels (+230 doors across wholesale, E‑commerce, Fashion and F&B Stand Alone Boutiques including Travel Retail).
ABOUT THE ROLE
Buying & Planning
* Monitor implementation of the product strategy for Eyewear with markets.
* Define, implement relevant Merchandising KPIs (Sales, SOH, Sell‑Thru) and follow‑up through detailed reporting.
* Oversee sales forecasting and planning in partnership with Finance.
* Oversee assortment and buys of new collections and reorders across all distribution channels & contribute to OTB definition.
* Produce quantitative & qualitative analysis for each boutique before the Buys.
* Build buying guidelines for 12 collections per year (8 podium + 4 seasonal).
* Animate Buying in the showroom, accompany markets throughout the whole buying session providing expert advice and being the voice of markets requests to Global.
* Provide Monthly Reorders recommendation.
* Drive pricing in local currency and harmonization process.
* Ensure monitoring of product shipments and new collection launches.
* Monthly call with Global Supply Chain.
* Perform order reallocations in Anaplan when needed.
E‑commerce
* Align & communicate business objectives to cross‑functional local and global teams in partnership with regional digital team.
* Share recommendations on website merchandising based on new arrivals, best sellers, trends.
Wholesale
* Lead the review and alignment of the sales & marketing plan with Luxottica and the Global Eyewear teams, ensuring the Swiss Markets distribution strategy reflects the Global vision.
* Monthly call with Global Eyewear, Global Luxottica & local Luxottica teams to review visual merchandising, Architecture and distribution updates.
* Represent the Swiss Markets region as a participant in Luxottica’s quarterly business meetings, reviewing all distribution channels and supporting with agreed follow‑up actions & ensuring consistent alignment and performance delivery.
* Champion brand training sessions for the wholesale teams – dedicated sessions including delivering brand storytelling and product heritage presentations.
* Extending invitations to key CHANEL events to deepen engagement.
* Safeguard Brand Image & standards through regular field visits in partnership with Luxottica and local General Management.
Marketing & Communication
* Partner with F&B and Fashion Marketing teams to enhance visibility of the eyewear category through EDMs and digital cards (campaigns deployed by Marketing).
* Partner with the Media Team to shape the annual media plan and budget: ensure launches, new collections and stock availability are fully integrated into media activity.
* Partner closely with the PR team on eyewear strategy: share key investments during the buying sessions to support gifting opportunities.
* In partnership with Learning & Global teams, plan new collection training for retail teams and tailored ad‑hoc sessions.
* Act as the main point of contact for FA’s engagement and feedback on the collections.
* Oversee seasonal training initiatives ensuring consistent product knowledge and category expertise across boutiques.
* Support boutique teams with regular morning briefs in Fashion and F&B boutiques to reinforce key launches and priorities.
Operations & After‑sale
* Coordinate after‑sales service flows with Luxottica for both boutiques and e‑commerce.
* Administer after‑sales service tools and platforms.
* Coordinate training sessions for after‑sales teams.
* Oversee order management for packaging & after‑sales spare parts.
Brand performance & Insights
* Provide competitive intelligence: benchmark best practices, research across digital & retail to understand the eyewear business across Swiss Markets and nourish local & global teams with ideas to grow the business, relevant for CHANEL.
WHAT YOU WILL BRING TO THE ROLE
Experience & Background
* 8–12 years of experience within fashion, luxury, or accessories.
* Proven experience in category management, merchandising, or business development.
* Strong exposure to an international matrix organization.
* Solid multi‑channel experience (retail, wholesale, and e‑commerce) is essential.
* Experience in eyewear or accessories is a plus, though not mandatory.
Key Competencies
* Strong understanding of assortment planning, OTB management, pricing, and forecasting.
* Ability to lead a category with both a strategic and analytical mindset.
* Excellent project management and cross‑functional coordination skills.
* Strong product sensitivity and acute understanding of brand image and positioning.
* Comfortable operating in complex environments involving external partners.
* Strong influencing skills without direct hierarchical authority.
* Ability to articulate a clear business vision and translate it into actionable plans.
Leadership & Personal Attributes
* Collaborative and structured leader with strong interpersonal skills.
* Able to engage effectively with diverse stakeholders (global, local, external partners).
* Excellent written and verbal communication skills.
* High attention to detail and strong operational discipline.
* Entrepreneurial mindset with a results‑driven approach.
Languages
* Fluent in French and English.
Full time position based in Geneva, Switzerland.
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