Reports to: Sales Director, Head of Business Growth, Greater China
THE OPPORTUNITY
Here's an exciting chance to join a global firm with a matching global culture. At MiQ, we embody our values to help businesses succeed and support our employees' growth. MiQ is a world-leading programmatic ads company, headquartered in London and New York, operating in over 10 countries for top-tier media buy clients. MiQ China was set up in 2020 and now has offices in Beijing, Shanghai, and Guangzhou, focusing on China's outbound advertising to help clients succeed overseas. The role acts as a bridge between product marketing and sales team, this role will be responsible for creating and organizing the product and sales knowledge hub including pitch decks, case studies, product and solutions introductions, and competitors analysis. Also, this role will work closely with marketing and sales people for key client pitches and marketing activities such as roadshows and events.
JOB RESPONSIBILITITES
Your main responsibilities will include:
1. Delivering Results
2. Develop and close new agency and marketer business
3. Leverage current agency/client direct network/relationships to ‘open doors’ and help win China Outbound business
4. Identify and build relationships with agencies and marketers, specifically international marketing/investment decision makers residing in the China market.
5. Close and retain/grow campaigns from your portfolio of business
6. Be familiar with the unique nuances/traits between International and China programmatic activation, consumers, and product/targeting capabilities
7. Take the lead in responding to RFPs, preparing customized proposals to win new business
8. Contribute to the MiQ culture and embody our company values
9. Internal Collaboration
10. Collaborate with internal Sales Support, Client Services, Trading teams to proactively up-sell existing campaigns
11. Use marketing, PR, events, travel & entertainment budget to raise awareness and frequency of engagement with clients
12. Strategic Thinking
13. Build and execute on a strategic commercial plan, hitting monthly/quarterly revenue targets
14. Act as an evangelist for International digital advertising and overseas business expansion, converting skeptics into believers regarding the benefits of the growing programmatic advertising footprint
15. Understand MiQ competitive differentiators in a fast-changing online advertising landscape
PROFESSIONAL EXPERIENCE/QUALIFICATIONS
1. Fluent in Mandarin and English
2. Extremely strong relationships across a broad set of clients/agency groups within the China outbound market
3. 3-5+ years’ experience working in digital advertising sales, preferably programmatic
4. Evidence of understanding client business objectives and translating into media proposals
5. Deep product knowledge, enabling strong programmatic solution selling
6. Direct agency experience, either as a customer, partner, employee
7. Building, justifying and executing against sales plans/forecasts
WHAT WE VALUE IN OUR PEOPLE
Passion – We love and live what we do
Determination - We always find a way to figure it out
Unity – We back each other and challenge each other
Agility – We anticipate the unexpected, embrace and adapt to change
Courage – We dare to think unconventionally
At MiQ, we don’t just accept the differences of our people, it is what builds us as a community. MiQ is very proud to be an equal opportunity workplace.
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