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* Own, manage and evolve the marketing technology stack, empowering the marketing and BDR teams with user-friendly, well set-up tools
* Develop clear, easy-to-follow documentation describing the lead lifecycle, core definitions and important processes in marketing
* Define, implement and monitor lead and opportunity SLAs, working closely with Sales Operations and commercial leaders to maintain excellence and accountability
* Ensure that data integrity is robust – advocating for best practice, ensuring compliance with regulations, and applying rigorous ongoing spot-checking and monitoring
* Implement a tracking framework that allows team members to measure performance and derive insights across marketing touchpoints and platforms
* Provide ongoing dashboards and one-off reports to management and team members, including making recommendations and implementing optimizations based on the data
* Collaborate with cross-functional teams, including marketing, sales, and IT, to ensure alignment and seamless execution of marketing initiatives
* Stay updated on industry trends, best practices, and emerging technologies in B2B marketing and revenue operations to recommend improvements and innovations
Your profile
Must have
* 5+ years of marketing operations experience in a B2B environment
* 5+ years of experience with Salesforce
* Highly proficient with at least one of Hubspot, Marketo, Pardot/Salesforce Marketing Cloud Account Engagement or Eloqua is essential – experience with several is a bonus, and any certifications are highly appreciated
* Strong analytical skills with the ability to interpret data, generate insights, and make data-driven decisions
* Excellent project management, organizational, and communication skills.
* Advanced MS Excel skills
* A data-first thinker who uses a fact-based approach to present data that delivers business, customer, and campaign insights
* Attention to detail across all communications and reporting to ensure first-class accuracy
* Ability to build strong networks and work cross-functionally to build trust and enable smooth execution of marketing activities for the business
* Fluent English is required
Nice to have:
* Experience with 6Sense or Demandbase
* Academic qualifications demonstrating analytical strength
* Proficiency with any adjacent, useful tools such as Python, Tableau, PowerBI
* German, French or Spanish language skills are welcome but not required
Working alongside you will be a tight-knit team of smart, thoughtful, intuitive and enthusiastic marketing experts who have a ton of fun creating interactive, engaging and highly memorable touchpoints for the SER community – customers, followers, prospects, partners and co-workers all included.
Sounds good? Send us your application. We’d love to hear from you!
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