Luware continues to grow! Founded in 2010, Luware is a leading SaaS provider specializing in innovative contact center and conversation recording solutions. Our Microsoft-certified solutions are designed to streamline customer interactions. We’re committed to innovation and growth, fostering a culture that embraces agile methodologies and flexible work arrangements.
We’re growing fast and are hiring!
We are seeking a strategic and analytical Marketing Manager to drive lead generation, execute impactful campaigns and collaborate with sales teams to accelerate growth as soon as possible.
This unique role is based at our beautiful redesigned headquarters in Zürich-West. (Hybrid working is a given)
Your responsibilities
* Develop, collaborate and implement lead generation strategies using all channels (SEO, PPC, email, social media, webinars, DOOH, paid ads).
* Design and optimize marketing campaigns to boost brand awareness, drive demand and nurture customers and leads.
* Collaborate with content teams to create compelling materials aligned with customer pain points.
* Utilize marketing automation tools (HubSpot) for lead nurturing, scoring and A/B testing.
* Align closely with sales teams to ensure seamless lead handoff and data‑driven decision‑making.
* Track and report performance metrics using Google Analytics, HubSpot and Salesforce.
* Manage marketing budgets effectively to maximize ROI.
* Plan, manage and execute events including webinars, virtual events, industry conferences and exhibitions.
What we are looking for
* Proven experience in B2B digital marketing and demand generation – preferably in a SaaS environment.
* Strong analytical skills to assess campaign performance and optimize strategies.
* Excellent communication skills with the ability to craft compelling messaging.
* Experience with marketing automation platforms and CRM tools.
* Creative thinker with a strategic mindset and a passion for innovation.
Our Offer
* The opportunity to work closely with top‑level leadership in a high‑impact role.
* A fast‑paced international and collaborative work environment.
* A challenging and diverse role with high autonomy.
* A motivating and supportive team culture where your ideas matter.
* Excellent opportunities for personal and professional growth.
* Regular team events and the chance to work from another Luware office for up to a month through our exchange program.
* You will be part of a genuinely collegial international environment with a fresh dynamic and open corporate culture. Let the Luware spirit convince you!
We will only consider candidates who apply directly for this position. Applications or inquiries from recruitment agencies will not be processed.
We are excited to get to know you!
Thank you for your understanding.
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