* 02 February 2026 * 100% * Temporary * Bâle-Ville For one of our prestigious international clients, a global leader in chemistry, we are currently recruiting an experienced Marketing & Commercial Strategy Lead for a one-year temporary assignment based at their site in Basel, Switzerland. This role offers a unique opportunity to shape global brand strategy and drive commercial impact across a strategic product portfolio within a complex, international organization. Marketing & Commercial Strategy Lead - Global Brand Role Purpose The role provides strategic and visionary leadership for global brand development across a key portfolio. The successful candidate will ensure that New Product Introductions (NPIs) are positioned for long-term commercial success and that brand strategy is embedded throughout the product lifecycle. You will work closely with cross-functional and international stakeholders, ensuring brand excellence, consistency, and measurable business impact. Key Responsibilities * Lead and steward global brand strategies across the portfolio, ensuring long-term brand equity growth and alignment with commercial objectives * Define and drive global positioning and value propositions for New Product Introductions (NPIs) * Embed brand strategy, customer insights, and market intelligence into cross-functional decision-making * Influence and guide regional and local teams to ensure high-quality execution of global brand strategies * Ensure strong brand governance and consistency across markets * Manage global brand budgets, define investment priorities, track ROI, and report on performance * Translate complex technical and scientific information into compelling brand narratives in collaboration with technical and regulatory teams * Monitor brand performance and continuously optimize positioning and impact * Act as a brand ambassador internally, strengthening brand-led decision-making Your Profile * 12-15 years of experience in brand management, marketing strategy, or commercial strategy within complex, international organizations, with senior-level ownership of global or regional brand portfolios and New Product Introductions (NPIs) * Proven ability to define and drive brand strategy from concept to commercialization, translating customer insights, market intelligence, and complex technical inputs into compelling value propositions * Demonstrated experience influencing and challenging senior and executive stakeholders within matrix environments, without direct line authority * Solid background in technical and highly regulated B2B industries (e.g. life sciences, chemicals, agri-tech, pharma, engineering, or similar) * Strong strategic, analytical, and organizational skills, with the ability to manage multiple global initiatives, prioritize effectively, and deliver under time pressure * Customer-focused, proactive, and innovative leader with outstanding communication skills and the confidence to operate at senior level; * Fluent English is mandatory (additional languages are a strong advantage) Why This Opportunity? This confidential assignment offers exposure to global strategic initiatives, cross-functional leadership, and the chance to make a tangible impact within a complex and international business environment.