We are looking for a committed and independent
Global Marketing Manager (a)
Your Responsibilities
Marketing Strategy & Market Insights:
* Contribute to the development of a global portfolio strategy by providing valuable insights into customer needs, market trends and service requirements
* Conduct competitive analysis and market research to define winning strategies
* Support the development of value propositions and strategic positioning for products and product lines
Product Portfolio Marketing & Campaigns:
* Develop and execute marketing campaigns based on clinical data to increase brand awareness, generate leads and maximize revenue
* Create content and provide input for marketing materials to ensure messages aligned with the overall strategy tailored to different regions and launch phases
* Support the sales team by providing marketing tools and materials that foster customer engagement
Development Projects & Launch Excellence:
* Lead go-to-market strategies for product launches in close coordination with regional teams to define limited release and launch approaches
* Oversee post-launch marketing activities in key regions
* Define KPIs for new products to monitor success
Market Engagement & Stakeholder Management:
* Build and maintain strong relationships with different markets and key stakeholders
* Understand and respect the varying needs of countries and regions regarding products, launches and marketing
* Collect and integrate market feedback to refine product strategies and marketing approaches
Your Qualifications
* University degree in marketing, business administration or equivalent working experience
* Minimum of 3 years of working experience as a Marketing or -Product Manager in an international environment in the med tech industry
* Fluent in English, German at least B1
* Analytical and structured way of working
* Intercultural competence and excellent communication skills
* Project management skills
* High customer and market orientation
* Sound user of MS Office
* Travel approx. 20%, Home Office possibility of max. 40%