Content Marketing Manager – Mass Spectrometry
Bring more to life.
Are you ready to accelerate your potential and make a real difference within life sciences, diagnostics, and biotechnology?
At Genedata, one of Danaher’s 15+ operating companies, our work saves lives – and we’re all united by a shared commitment to innovate for tangible impact.
You will thrive in a culture of belonging where you and your unique viewpoint matter. And by harnessing Danaher’s system of continuous improvement, you help turn ideas into impact – innovating at the speed of life.
The biopharmaceutical industry is undergoing a digitalization revolution, adopting data-driven R&D approaches to develop innovative therapies quicker. Genedata’s market-leading enterprise software is fueling this revolution, enabling leading biopharma, biotech, and CRDMO companies worldwide to automate processes and leverage biopharma R&D data analytics so they can find breakthrough therapies faster. Join this digital transformation and help scientists around the world accelerate the pace of biopharma R&D.
Learn about the Danaher Business System which makes everything possible.
The Content Marketing Manager – Mass Spectrometry is responsible to create content that promotes Genedata Expressionist, our enterprise software for biopharma mass spectrometry data workflows. You will be responsible for developing and executing marketing campaigns. This involves collaborating with product management, sales, and customer success teams to gain insights into market needs, understand customer challenges, and identify product value propositions. These insights will then be translated into effective messaging and branding strategies to promote Expressionist.
This role requires a unique blend of business acumen, marketing expertise—ideally in the software space—and a strong background in mass spectrometry. As part of an international team, you will simplify complex technical concepts into clear business value. You will collaborate across functions to produce compelling content for our target audiences.
This position reports to the Marketing Project Manager. It is part of the Genedata Expressionist Business Unit located in Basel (Switzerland) and will be an onsite role.
Your Responsibilities
* Collaborate with cross-functional teams to showcase the impact of Genedata Expressionist in real-world scenarios. Translate technical benefits into compelling business value propositions.
* Highlight customer success with engaging webinars, case studies, references, and posters. Build and maintain relationships with key opinion leaders within the user community.
* Create high-impact marketing collateral, including product presentations, application notes, and customer stories. Craft scientific communications such as abstracts and posters.
* Develop captivating content for web pages, social media, press releases, and newsletters that resonates with our audience.
Skills & Experience
* Masters or Ph.D. in a field relevant discipline
* Prior experience with mass spectrometry in biopharma and familiarity with industry processes and challenges.
* Strong capability in translating scientific solutions into delivered business values.
* Excellent writing and editing skills, with a proven track record of creating high-quality, content-rich marketing material for different audiences and channels.
* High degree of initiative, dedication to quality of work, attention to detail, and a hands-on attitude.
* Ability to collaborate, network, and influence in a cross-functional environment, with excellent communication and interpersonal skills.
* Proficient in generating engaging content in partnership with creative professionals such as designers, video editors, and digital marketers.
* Fluent English proficiency in both written and spoken communication.
Genedata, a Danaher operating company, offers a broad array of comprehensive, competitive benefit programs that add value to our lives. Whether it is a health care program or paid time off, our programs contribute to life beyond the job.
Join our winning team today. Together, we’ll accelerate the real-life impact of tomorrow’s science and technology. We partner with customers across the globe to help them solve their most complex challenges, architecting solutions that bring the power of science to life.
For more information, visit www.danaher.com.
At Danaher, we value diversity and the existence of similarities and differences, both visible and not, found in our workforce, workplace and throughout the markets we serve. Our associates, customers and shareholders contribute unique and different perspectives as a result of these diverse attributes.
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